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F&Iby Kirsti CorreaSeptember 17, 2013

Cars.com Combats Top Mistakes of Automotive Marketing

In a webinar titled, “The Seven Digital Sins of Attribution,” Cars.com offered a guide to the most common metrics mistakes and how dealers can correct the misconceptions.

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F&Iby StaffSeptember 17, 2013

Car Lease Customer Credit Approvals Slip During August

According to Swapalease.com, slightly fewer approvals came through vs. the previous month and the overall strength on the year.

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F&Iby StaffSeptember 17, 2013

BMW Group Rolls Out New iPad Tool for F&I

BMW Group has unveiled a new marketing tool for the iPad, which is geared to enhance the customer F&I experience.

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F&Iby StaffSeptember 12, 2013

NAC and Family First Dealer Services to Merge

The two companies have reached an agreement, and the transaction is expected to close in the next 45 days.

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F&Iby StaffSeptember 12, 2013

Used-Vehicle Prices Remain Steady Through August

The same factors behind the surge in new-vehicle sales are having the same effect in the used-vehicle market, the NADA Used Car Guide reports.

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Digitalby Stephanie ForsheeSeptember 12, 2013

Social and Mobile Media ‘Most Disruptive Online Wave’ for Ad Spend, Report Says

Report from Borrell Associates calls social and mobile media the most disruptive online wave for advertising budgets this year. But the ad category appears to be paying off so far, the firm concludes.

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F&Iby Brittany-Marie SwansonSeptember 12, 2013

Online Media to Dominate Automotive Advertising in 2013

A new study predicts that online media will dominate automotive advertising this year. It also indicates that the migration to digital advertising is still in the beginning stages.

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F&Iby StaffSeptember 12, 2013

HookLogic Joins Dealer.com's Certified Provider Program

Hooklogic’s Web2Show and Lead2Show tools will now be available to members of Dealer.com’s Certified Provider Program.

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F&Iby StaffSeptember 12, 2013

August Car Lease Prices Up 2 Percent From 2012

Prices on leases averaged $590.38 last month, up from $578.06 at the end of August 2012, according to data gathered by Swapalease.com.

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F&Iby StaffSeptember 12, 2013

CU Direct Connect Becomes Preferred Lender for Sonic

CU Direct Connect now operates as a preferred lender for Sonic Automotive dealerships in Colorado.

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