Our from-the-trenches columnist says that word-tracks still have their place in the industry — even if he doesn’t necessarily subscribe to their intended purpose.
Read More →Building the virtual F&I office really shouldn’t be that difficult. If you know how to overcome an objection, you already have your first post.
Read More →F&I Coach John Vecchioni details a simple and effective process for introducing customers to the service department.
Read More →UDS’s Gerry Gould offers a tip for easing into that all-important “which option works best for you” question.
Read More →It’s not a ‘knowing’ problem that plagues dealerships; it’s a ‘doing’ problem. ‘Da Man’ explains why most training efforts fail before the trainer even leaves the store.
Read More →Sticking to your processes breeds success, and success breeds confidence. The magazine’s from-the-trenches columnist gets scientific to hunt down the key to keeping those hot streaks going.
Read More →John Vecchioni, national trainer for United Car Care, debunks the myth that cash buyers don’t make for good F&I customers. He also identifies the one product that can rescue your averages.
Read More →DealerTrack announced it will host a free webinar on the most critical compliance issues dealerships face today.
Read More →When trying to sell value, pricing can get in the way. UDS’s Gerry Gould, however, believes that having product pricing on the menu can help drive a sale.
Read More →Buying a car has always been an emotional experience, so why get mechanical? ‘Da Man’ digs deep to help you close more deals.
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