F&I Showroom Magazine
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Small tweaks to your approach can transform a customer from resistant to receptive.
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Building a cooperative culture and avoiding isolating important business segments will boost sales.
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Your approach and timing with customers can make all the difference.
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It’s time for your F&I products to join the digital narrative.
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Experts say that side of the business must adapt to a process forever changed by the Covid era.
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Exposing a need, discovering the “why buy,” and establishing a want makes the “invisible” recognizable as a benefit, resulting in more customers taking advantage of your offerings.
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To improve your per-copy average and develop selling skills that will last the length of your F&I career, quit making excuses and start allowing customers to express the needs your products were designed to meet.
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The magazine’s resident F&I wiz lays out a four-step process for handling any objection and having fun while doing it.
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F&I pros who don’t include a completed Accept/Decline form in every deal jacket are not only failing to capitalize on a proven sales tool, they’re putting their dealerships at risk.
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Award-winning F&I director explains how using music during his process stimulates his customers' purchasing impulses.
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