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Two Indiana dealers explain why they dropped four-column paper menus in favor of a two-column mobile menu — and how the switch jump-started their product sales.
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The cost to replace car keys is increasing as the technology embedded in them advances. The magazine’s F&I expert offers this primer for selling key replacement programs.
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The magazine’s frontline columnist doesn’t dislike the mobile menu. He just wants proof it won’t be another failed attempt at updating the F&I process.
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The magazine’s reader survey reveals that average profit per new vehicle retailed still hovers around $800, and that F&I managers are averaging approximately two products per deal.
Read More →Gerry Gould believes F&I managers should jump into the menu presentation as soon as the customer sits down in their office. The director of training for UDS explains why in this week’s Tip of the Week.
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iTapMenu announced the launch of its web-based sales presentation tool for the Apple iPad.
Read More →The editor offers a few insights he picked up at the magazine’s annual conference, which attracted near-record attendance.
Read More →The idea behind the menu seems simple enough. Use it and you can sell more products. Well, evidently, how you use it has come into question. The editor weighs in.
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