Lights, Camera, Action!
These five individuals were named category winners for having the best on-camera F&I presentations in five categories. Find out what strategies they employ in the F&I office.
These five individuals were named category winners for having the best on-camera F&I presentations in five categories. Find out what strategies they employ in the F&I office.
Gerry Gould, United Development Systems’ direct of training, provides his take on why the customer interview is so important in Part 1 of this three-tip series. He’ll also talk about what five questions a properly conducted interview will answer in the minds of consumers.
F&I managers interested in participating in F&I and Showroom magazine's new F&Idol contest have 10 days to submit their entries. Entries can be recorded using an iPhone, Android phone, Flip video camera, iPad, Webcam or any other video recording device.
Point-of-sale materials, such as product brochures, serve as a nice aid on the road to an F&I product sale, but be careful, says Gerry Gould in this week’s “Tip of the Week.”
The right prop can be the perfect objection killer, but choose your tools wisely.
Presentation always matters. The question is, how good are you at presenting your dealership over the phone, in the showroom and online?
Mastering the art of negotiation includes using the power of small numbers and making an impression with your last words.
On your mark . . .
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