United Development Systems' Gerry Gould continues his five-part series on the business office’s Top 5 responsibilities. This week, he addresses contracts in transit.
UDS’ Gerry Gould delivers Part 2 of his five-part series on the business office’s Top 5 responsibilities.
Adding to the dealership's bottom line is the duty of all F&I managers, but it's not their only responsibility. UDS’ Gerry Gould addresses an F&I manager’s No. 1 responsibility in part one of his five-part series.
If the customer says “No” to a product, don’t ask “Why?” Instead, have a conversation. Gerry Gould shows you how in this week’s Tip of the Week.
UDS’s Gerry Gould offers a tip for easing into that all-important “which option works best for you” question.
Gerry Gould believes F&I managers should jump into the menu presentation as soon as the customer sits down in their office. The director of training for UDS explains why in this week’s Tip of the Week.
When trying to sell value, pricing can get in the way. UDS’s Gerry Gould, however, believes that having product pricing on the menu can help drive a sale.
The call for transparency is giving rise to one type of F&I manager and forcing two others into extinction. The magazine’s resident F&I trainer explains.
UDS’s Gerry Gould runs through five words that need to become part of every F&I manager’s lexicon.
UDS’s Gerry Gould offers a simple tip on how to keep your averages up when faced with customers that simply won’t buy.
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