Trainer shares six proven methods for preserving the F&I interview without needlessly annoying your customers.
The magazine’s resident F&I pro reveals the two magic words that, when mixed with solid power questions, can motivate your customers to buy.
F&I pro makes a case for ditching the F&I interview. He says a quick discussion with the salesperson and a look at the customer’s credit report and trade appraisal will tell you all you need to know.
An Ohio-based general agent believes the F&I industry is ignoring a paradigm shift and a chance to deliver what consumers really want: a better experience.
Officials with the F&I product provider said at last week’s NADA Convention & Expo that the company didn’t just develop a tablet menu, it developed a mobile F&I process.
United Development Systems’ Gerry Gould explains why he’s abandoned the customer interview, and offers a better way to set the tone with your customers in F&I’s Tip of the Week.
F&I managers must decide for themselves whether the customer interview is advisable or expendable, but the magazine’s subprime insider says it’s mandatory for special finance managers.
The magazine has just posted the uncut version of the ‘Mad’ Marv-led F&I directors’ panel at the magazine’s September conference. Click below to check it out.
The magazine’s frontline columnist is a little fed up with all the talk about the customer interview. Here’s his take on why dealers and trainers need to be careful about imposing it on F&I producers.
Gerry Gould, director of training for United Development Systems, completes Part 3 of his three-part series on the customer interview. In this edition, he talks about where to conduct the customer interview.
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