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Xtime Adds Text Marketing Features to Invite Platform

Xtime Text Marketing was designed to offer U.S. dealers who use Xtime Invite a new way to connect with sales and service customers in a timely and legally compliant manner.

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GM Adds Dealer.com as Preferred Website Provider

General Motors’ Website Choice Program now includes Dealer.com, which offers dealer websites as well a range of digital marketing solutions.

Dealer.com Launches New Digital Storefront Solution

Dealer.com has officially launched its new dealer-facing digital storefront, adding ‘strong points of interaction’ designed to capture and engage car buyers shopping online.

Opinion: Stop Stocking Vehicles You Can’t Sell

Inventory management expert advises dealers to go against the used-car flow by using online marketing to clear out aging units and inform your stocking choices.

Black Book Powers TEXTiUM Buy-Back Platform

A new partnership integrates Black Book’s vehicle valuation data with TEXTiUM’s dealer buy-back marketing platform.

Outsell Closes Data Gap With Mileage Estimator

A new addition to Outsell’s AI-driven dealer marketing platform was designed to more accurately predict where a given customer stands in their ownership lifecycle.

High-Value Users: The Key to Maximizing Dealer Ad Dollars

Focusing on those car shoppers who only account for 11% of traffic but buy at a 34% higher rate is critical to successfully completing the transition from traditional to digital marketing,

MAX Digital Partners With LotVantage to Drive Social Leads

MAX Digital and LotVantage have combined their digital retail and marketing acumen in an effort to make social lead generation easier for auto dealers.

fusionZONE Expansion Spurs Move to New HQ

fusionZONE Automotive has opened a new headquarters in Lakeland, Fla., consolidating operations and making room for new acquisitions and additional personnel.

OfferUp Adds Dealer Inventories to Autos Program

Dealer partners can now post inventory directly and reach 44 million annual OfferUp users thanks to an expansion of the mobile marketplace’s Autos program that also includes marketing partners and DMS providers.