The Industry's Leading Source for F&I, Sales and Technology
Search Close Menu

Tag Search Result

digital marketing

High-Value Users: The Key to Maximizing Dealer Ad Dollars

Focusing on those car shoppers who only account for 11% of traffic but buy at a 34% higher rate is critical to successfully completing the transition from traditional to digital marketing,

Read more

MAX Digital Partners With LotVantage to Drive Social Leads

MAX Digital and LotVantage have combined their digital retail and marketing acumen in an effort to make social lead generation easier for auto dealers.

fusionZONE Expansion Spurs Move to New HQ

fusionZONE Automotive has opened a new headquarters in Lakeland, Fla., consolidating operations and making room for new acquisitions and additional personnel.

OfferUp Adds Dealer Inventories to Autos Program

Dealer partners can now post inventory directly and reach 44 million annual OfferUp users thanks to an expansion of the mobile marketplace’s Autos program that also includes marketing partners and DMS providers.

JLR Dealers Get Market EyeQ Sales Platform

Nearly 300 Jaguar Land Rover dealers nationwide will onboard automotiveMastermind’s Market EyeQ predictive analytics-powered sales platform this month.

vAuto Adds Key Market Metrics to Stockwave

vAuto announced the addition of Live Market View and Autotrader’s Scarcity Index to its proprietary Stockwave digital wholesaling platform.

3 Steps to Scrub Your Customer Data and Sell More Cars

Unleash the power of your CRM by building your sales and marketing initiatives around clean customer data. Data quality expert walks you through the assessment, prevention, and remediation phases.

Report: Car Buyers Prefer Full-Motion Walkarounds

Flick Fusion reports consumer views of full-motion walkaround videos grew at a 20% clip in Q1, outpacing stitched-photo videos and accounting for 18% of all inventory video views.

VW Taps DealerFire for Service-Retention Initiative

DealerSocket’s DealerFire will offer three co-op-eligible advertising packages under the recently launched Volkswagen Service and Parts Advertising Program.

Dealer-FX to Drive Tier 3 Marketing for Mitsubishi Canada

Dealer-FX has joined Mitsubishi Motor Sales Canada’s list of preferred marketing partners, expanding its factory partnership to include Tier 3 programs.