digital marketing - Tagged Posts

California Auto Group Reaches Settlement in Ringless Voicemail Case

Moss Bros. Auto Group has agreed to a $2.5 million class-action settlement in a case involving ringless voicemails.

Car Buyers Are Back, Just Not in the Dealership

In order to succeed in this new normal, dealerships will need to evolve and leverage the modern technologies available to them in order to meet consumers where they are – in their homes.

21 Digital Marketing Resolutions for 2021

Consumers have become accustomed to the conveniences technology provides, so here are the digital marketing resolutions every dealership and dealer-partner needs to keep in mind in 2021.

Automotive Dealers Recognize Digital Air Strike as Leader in Social Media, Reputation Management and Digital Marketing

Digital Air Strike won three awards in the 16th annual Dealer’s Choice Awards program where auto dealers selected their favorite companies.

Study: Slashing Budgets, Pandemic Auto Shoppers Are Eager for Online Tools and Promotions

Adtaxi releases results from new ‘Coronavirus and Automotive’ survey.

Why Your Dealership Needs a Digital Concierge

So you’ve invested in a digital retailing platform. Now what? Learn how adding a concierge position to your showroom staff can help ensure a smooth and profitable implementation.

Beyond the Cookie: 4 Ways to Deliver Personalized Experiences

When did personalization get so personal? Expert offers four ways to connect with car buyers without creeping them out or running afoul of new privacy laws.

3 Gaps in Your Online Data Strategy

Are you ready to take digital marketing to the next level? Try expanding your reach, identifying shoppers before they identify themselves, and engaging them earlier in the journey.

Flick Fusion Adds Incentive-Focused Dealer Marketing Videos

Flick Fusion has launched Dynamic Marketing Videos, a new platform billed as a time- and cost-saver for auto dealers who create videos based on monthly manufacturer incentives.

CTV Advertising: What’s in It for Auto Dealers?

Apple TV, Roku, and other connected TV devices have become the entertainment hub for millions of households. So why are so many dealers still spending all their TV dollars on traditional ads?