ST. LOUIS — Reconditioning services and F&I product provider Dent Wizard International promoted Matt Boyd to director of operations for its Canadian market. He previously served as the company’s national sales manager for Canada.

According to the company’s press release, Boyd will apply his extensive automotive knowledge and experience to Dent Wizard’s continued growth in the Canadian market. He will report directly to Michael Fedorowich, Dent Wizard’s regional vice president of the Northeast U.S. and Canada operations.

Boyd has served in numerous roles at Dent Wizard since his start in 2005, including [paintless dent removal] technician, sales manager, and district manager. In his most recent role as national sales manager, he enhanced the skills of Dent Wizard’s Canada sales managers through various forms of mentorship, development, and coaching. Boyd has a degree in business management from Nova Scotia Community College in Halifax.

“Matt’s a proven performer who possesses the knowledge, experience, and enthusiasm required for continuing our growth in this important market,” said Fedorowich.