FI showroom red and grey logo
MenuMENU
SearchSEARCH

Experian: Americans Borrow Record Amounts for Auto Purchases in Q1

The dream of owning a new vehicle is becoming more elusive for the average American consumer, with the average amount financed and monthly payment for a new vehicle climbing to record highs of $31,455 and $523, respectively.

May 31, 2018
Experian: Americans Borrow Record Amounts for Auto Purchases in Q1

 

2 min to read


SCHAUMBURG, Ill. — The expectation is that new-vehicle sales will continue their downward trend. Experian’s State of the Automotive Finance Market for the first quarter may reveal the reason.

According to the report, loan amounts, monthly payments and interest rates for new vehicles continue to rise, with the average amount financed on a new vehicle increasing $921 form the year-ago quarter to a record $31,455. The average monthly payment on a new vehicle also hit a new record, increasing $15 from the prior-year period to $523. The average interest rate for a new vehicle in the first quarter was 5.17%.

Ad Loading...

"The dream of owning a new vehicle is becoming more elusive to the average American,” said Melinda Zabritski, Experian's senior director of automotive financial solutions. "To reverse the trend, dealers and lenders need to better understand the data and explore different options to make new vehicle ownership accessible and appealing."

The report also shows that loan terms for new vehicles have also increased, climbing just above 69 months during the quarter. While 72-month loans remain the most common loan term, more new loans have spilled into the 85- to 96-month bucket.

The population segments most impacted, according to Experian, are subprime and deep subprime consumers, with the percentage of new-vehicle loans made to consumers who fall in those credit spectrums falling 8.4% and 14.1%, respectively. Conversely, the percentage of new-vehicle loans extended to consumers with prime and superprime credit climbing to 73.4% — the highest first quarter level since 2012 and a sign that some finance sources have become more risk-averse.

Despite those increases and the reduction of credit extended to riskier borrowers, first-quarter data reveals a strong and improving auto finance market. The percentage of loans 30 days delinquent, for instance, dropped 3.1% from the year-ago period to 1.90%, while 60-day delinquencies remained flat at 0.67%.

"Traditionally, lenders' risk tolerance has swung back and forth like a pendulum, and right now we're seeing a more risk-averse side. But if payments continue to improve, we could see credit standards loosen," Zabritski said. "The more insight lenders have into consumer credit behavior, the better decisions they can make."

Ad Loading...

According to the report, outstanding auto loan balances reached a record high of $1.108 trillion, with credit unions showing the highest growth in terms of market share. The segment grew its share 6.9% from a year ago to 21.3%.

The average credit score for a new-vehicle loan during the quarter rose to 716, while the average credit score for a used-vehicle loan rose to 655. Additionally, the average amount financed for a used vehicle reached a new record high of $19,536.

More F&I

Man holding magnifying glass over sales volume paper.
F&IMay 29, 2026

Why Your F&I PVR Is Misleading You

Here’s a handy checklist of the numbers to track in 2026 instead.

Read More →
Photo of woman typing on a laptop as she sits on a couch
F&Iby Hannah MitchellMay 29, 2026

Auto Consumer Anxiety Presents Opportunity

A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.

Read More →
Dustin Gingerich standing on stage giving a presentation
F&Iby Lauren LawrenceMay 28, 2026

Humble and Hungry: 12 Rules for an F&I Life

Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.

Read More →
Ad Loading...
Photo of businessman's hands resting on files on a desk
F&Iby John TabarMay 27, 2026

Focus on the Opening

F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.

Read More →
Photo of a three-seat vehicle back seat
F&Iby Hannah MitchellMay 22, 2026

F&I Reaches for the Sky

The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

Timing the Market Can Hurt Long-Term Program Performance

For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.

Read More →
Ad Loading...
Ryan Ruff, The 90/10 Rule, Automotive Training Academy, Sales Series
F&IMay 6, 2026

The 90/10 Rule

In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.

Read More →
Photo of essential oil diffuser on desk next to laptop
F&IMay 4, 2026

Your Office Is Talking

What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.

Read More →
"Effective training ensures the customer’s needs remain at the heart of everything we do. When that is the focus, both sales and profits naturally improve." by Rick McCormick with F&I and Showroom logo and picture of Rick McCormick
F&IMay 1, 2026

F&I Training Fundamentals

How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.

Read More →
Ad Loading...
Photo of car tire and the tread mark it left in snow
F&Iby Hannah MitchellApril 29, 2026

Not Just Any Tire Will Do

More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.

Read More →