FreeWire Preferred Vendor of Ford Minority Dealership Group
Starts relationship as group's EV-charging provider.

FreeWire’s battery-integrated Boost ChargerTM delivers fast charging (200 kW) without the need for costly grid upgrades.
IMAGE: Pixabay/LeeRosario
The Ford Minority Dealership Association selected FreeWire as its preferred electric vehicle charger vendor in a partnership designed to help dealerships meet the demands of Ford's Model E program.
The Ford MDA works to give minority-owned Ford dealerships a more united voice within Ford Motor Co., creating customized resources to help its nearly 200 members.
“FreeWire’s Boost Charger offers a flexible solution for ultrafast EV charging,” said A.V. Fleming of Ford MDA. “With the availability of Ford’s Mach-E, the F-150 Lighting, and E-Transit models, dealerships are in need of charging solutions that can be deployed quickly. FreeWire offers a solution that addresses EV demand.”
Battery-Integrated Charging Solution
FreeWire’s battery-integrated Boost Charger delivers ultrafast charging (200 kW) without the need for costly and time-consuming grid upgrades, which can take months to years. Boost Charger can be deployed in a matter of days.
FreeWire’s technology is compatible with existing 240 or 208 V power, can be easily installed, and is flexible. If a dealership moves, the charger can easily be moved with it. The integrated design of Boost Charger results in a five times smaller footprint compared to traditional fast chargers.
“Our partnership with the Ford MDA will help dealerships comply with Ford’s requirements at a lower cost with less hassle,” said Ethan Sprague, SVP of Sales, Marketing, and Public Policy at FreeWire. “As sales of new EVs grow exponentially year over year, FreeWire’s technology is a value add for dealerships who need fast chargers that can be deployed quickly to address demand.”
Meeting Ford Model-E Program Requirements
The FreeWire charging solution offers benefits beyond speedy deployment and low energy usage. One major advantage is that it meets all of the Ford Model-E Program requirements, which are rigorous standards for electric-vehicle charging infrastructure in terms of compatibility, functionality, and reliability.
If you have any questions, reach out to the FreeWire team at ford-program@freewiretech.com.
Originally posted on Auto Dealer Today
More Showroom

Affordable, Safe Cars for Teen Drivers
Families looking to balance affordability and safety in vehicles for their teen drivers can look to the updated list of recommended vehicles by IIHS and Consumer Reports.
Read More →
Auto Dealers Feel Better But Not Great
A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.
Read More →
Holman Opens Porsche Dealership in Miami
The North Miami store features the brand’s signature Destination Porsche design concept, combining contemporary architecture and technology to create what the auto group calls an ultra-luxury experience.
Read More →
Chicago to Gain Cadillac Rooftop in 2027
The two-story Cadillac dealership is being constructed at the former Lincoln Yards site, owned and operated by Canada-based Jack Carter Auto Group.
Read More →
Mid-Atlantic Ford Store Has New Owner
A growing Maryland automotive group is only the 93-year-old dealership’s third owner after its longtime proprietors retired.
Read More →
Porsche Dealership Breaks Ground in Illinois
Barrington Porsche will be the new location for Murgado Automotive Group’s existing Porsche dealership currently in the Motor Werks of Barrington auto mall.
Read More →
Michigan Auto Group Acquires Ohio Rooftops
Feldman Automotive Group added two new brands, Honda and Toyota, to its portfolio with its latest acquisition of four Fireside dealerships in Ohio.
Read More →
California VW Dealers Go After Scout
The franchisees’ state-level actions follow a California auto dealers trade group lawsuit against the VW affiliate last year, both efforts to stop the EV maker’s plan to sell direct to consumers.
Read More →
EVs Gain Traction in Europe
First-quarter auto sales increased as more consumers took advantage of government incentives. Hybrid deliveries are leading the way on the electrifieds boom.
Read More →
California Holds EV Lead Despite Annual Decline
At nearly 14%, California had the lowest zero-emission vehicle market share in the first quarter since the fourth quarter of 2021, according to the California New Car Dealers Association.
Read More →