FI showroom red and grey logo
MenuMENU
SearchSEARCH

Five-Year Cost to Own Award Winners Named

Car shoppers save money over time buying brands, models with lowest projected ownership costs.

April 27, 2023
Five-Year Cost to Own Award Winners Named

The Chevrolet Bolt took the EV car category award, but it could be its last, as the brand plans to retire the model.

IMAGE: Chevrolet

3 min to read


Beyond the upfront sticker price, smart car shoppers also should consider the long view and factor in a vehicle’s total cost of ownership. Ongoing costs, like fuel, maintenance, insurance and even vehicle depreciation, can vary greatly from one model to the next. To help in-market car shoppers make wise purchase decisions, the experts at Kelley Blue Book, a Cox Automotive company, named the 2023 model-year brand and category winners of the 5-Year Cost to Own Awards.

The awards recognize new vehicles with the lowest projected ownership costs over the initial five-year ownership period.  

Ad Loading...

“Many car shoppers would be shocked if they understood that cost of ownership can vary in staggering amounts from one vehicle to the next, potentially to the tune of thousands of dollars over time,” said Janice Yoell, senior manager of valuations for Kelley Blue Book. “Paying attention to a vehicle’s cost of ownership is imperative to make a smart purchase decision. For the third year in a row, Toyota and its luxury sibling Lexus take home the top brand prizes for 5-Year Cost to Own in 2023. Both brands feature several models with high residual values – meaning the vehicle holds its value well over time – leading to low vehicle depreciation, which is a key factor in determining cost of ownership.” 

Available for new models on Kelley Blue Book’s KBB.com, 5-Year Cost to Own information takes into consideration depreciation, expected fuel costs, finance and insurance fees, maintenance and repair costs, and state fees. The data allows new-car shoppers to see the big picture of what a new vehicle will cost them over time, helping them to save money by choosing a vehicle that best meets their needs and their long-term budget. 

2023 Kelley Blue Book 5-Year Cost to Own Award Winners 

2023 KELLEY BLUE BOOK 5-YEAR COST TO OWN AWARD: BRAND 

Toyota

2023 KELLEY BLUE BOOK 5-YEAR COST TO OWN AWARD: LUXURY BRAND 

Lexus

2023 KELLEY BLUE BOOK 5-YEAR COST TO OWN AWARDS: BY VEHICLE CATEGORY 

COMPACT CAR:  Subaru Impreza

Ad Loading...

MIDSIZE CAR:  Honda Accord

LUXURY COMPACT CAR:  Genesis G70 

LUXURY MIDSIZE CAR:  Lexus ES 

LUXURY FULL-SIZE CAR:  Lexus LS 

SPORTS CAR:  Subaru BRZ 

Ad Loading...

HYBRID VEHICLE:  Toyota Corolla Hybrid 

ELECTRIC CAR:  Chevrolet Bolt EV 

ELECTRIC SUV:  Chevrolet Bolt EUV 

ELECTRIC TRUCK:  Ford F-150 Lightning 

SUBCOMPACT SUV:  Hyundai Venue 

Ad Loading...

COMPACT SUV:  Subaru Forester

MIDSIZE SUV – 2-ROW:  Subaru Outback  

MIDSIZE SUV – 3-ROW:  Subaru Ascent 

FULL-SIZE SUV:  Chevrolet Tahoe 

LUXURY SUBCOMPACT SUV:  Lexus UX 

Ad Loading...

LUXURY COMPACT SUV:  Lexus NX 

LUXURY MIDSIZE SUV – 2-ROW:  Lexus RX 

LUXURY MIDSIZE SUV – 3-ROW:  Acura MDX 

LUXURY FULL-SIZE SUV:  Mercedes-Benz GLS 

OFF-ROAD SUV:  Ford Bronco 

Ad Loading...

COMPACT PICKUP TRUCK:  Ford Maverick 

MIDSIZE PICKUP TRUCK:  Ford Ranger 

FULL-SIZE PICKUP TRUCK:  Toyota Tundra 

MINIVAN:  Toyota Sienna 

LUXURY ELECTRIC CAR:  Tesla Model 3 

Ad Loading...

LUXURY ELECTRIC SUV:  Tesla Model Y 

Originally posted on Auto Dealer Today

More Showroom

Photo of the back of an electric Mercedes
Showroomby Hannah MitchellJune 10, 2026

Auto Prices Ride May Moderation

Flat ATPs and asking prices clocked in below long-term averages for the month, though some segments saw significant price gains, reported Cox Automotive.

Read More →
Orange Mitsubishi car on grass
Showroomby Lauren LawrenceJune 8, 2026

Mitsubishi Sets Growth Strategy, Structural Transformation

The Japanese automaker aims to 'strengthen products and technologies that embody its brand identity,' focus on its strongest markets and expand value-chain businesses 'that leverage its unique strengths.'

Read More →
inside of car, view of steering wheel with hands on it driving
Showroomby Lauren LawrenceMay 29, 2026

Affordable, Safe Cars for Teen Drivers

Families looking to balance affordability and safety in vehicles for their teen drivers can look to the updated list of recommended vehicles by IIHS and Consumer Reports.

Read More →
Ad Loading...
Gray-scale photo of a line of Mini cars in a dealership parking lot
Showroomby Hannah MitchellMay 27, 2026

Auto Dealers Feel Better But Not Great

A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.

Read More →
exterior daytime image of Porsche North Miami dealership
Showroomby Lauren LawrenceMay 22, 2026

Holman Opens Porsche Dealership in Miami

The North Miami store features the brand’s signature Destination Porsche design concept, combining contemporary architecture and technology to create what the auto group calls an ultra-luxury experience.

Read More →
Outside of a Cadillac dealership.
Showroomby Lauren LawrenceMay 20, 2026

Chicago to Gain Cadillac Rooftop in 2027

The two-story Cadillac dealership is being constructed at the former Lincoln Yards site, owned and operated by Canada-based Jack Carter Auto Group.

Read More →
Ad Loading...
Photo of sold Ford store exterior
Showroomby Hannah MitchellMay 11, 2026

Mid-Atlantic Ford Store Has New Owner

A growing Maryland automotive group is only the 93-year-old dealership’s third owner after its longtime proprietors retired.

Read More →
groundbreaking ceremony for new Barrington Porsche dealership with Murgado Automotive Group and Joseph Nicholas Construction
Showroomby Lauren LawrenceMay 11, 2026

Porsche Dealership Breaks Ground in Illinois

Barrington Porsche will be the new location for Murgado Automotive Group’s existing Porsche dealership currently in the Motor Werks of Barrington auto mall.

Read More →
aerial view of Fireside Honda in Ohio
Showroomby Lauren LawrenceMay 6, 2026

Michigan Auto Group Acquires Ohio Rooftops

Feldman Automotive Group added two new brands, Honda and Toyota, to its portfolio with its latest acquisition of four Fireside dealerships in Ohio.

Read More →
Ad Loading...
Photo of Scout Terra pickup truck outside farm building
ShowroomMay 4, 2026

California VW Dealers Go After Scout

The franchisees’ state-level actions follow a California auto dealers trade group lawsuit against the VW affiliate last year, both efforts to stop the EV maker’s plan to sell direct to consumers.

Read More →