EV Sales Rose Last Year
But mix of pressures limit U.S. adoption, though J.D. Power sees EVs passing 50% market share by 2031.

One factor limiting EV growth is availability of electric models comparable to gas-powered options, particularly for mass-market buyers.
IMAGE: Pexels/Kindel Media
U.S. electric-vehicle sales jumped by 50% last year, making up 37% of overall sales growth, according to J.D. Power data.
About a million EVs sold or leased in the states. It’s no surprise that market leader Tesla accounted for 56% of the growth, followed by German automakers BMW, with 8%, and Mercedes, with 7%.
J.D. Power predicts that 2024 EV sales will achieve 12.4% market share, down 0.8 percentage points due to delayed vehicle launches, production snags, federal tax credit restrictions, and continued public doubt about charger availability. EV adoption has also slowed in some states. It says that at that rate, new EVs would still exceed 50% market share in 2031.
One factor limiting EV growth is availability of electric models comparable to gas-powered options, J.D. Power said. Availability of comparable premium models grew last year to 75% of premium buyers having comparable EV options but fell to about a third of mass-market buyers due to production delays.
Originally posted on Auto Dealer Today
More Showroom

October Auto Sales Fall With the Leaves
A forecast anticipates retail deliveries are down this month as consumers continue to face cost challenges, though more are tapping long loans in order to buy.
Read More →
California Sees Quarterly Gains
California’s new-vehicle market saw a boost in hybrids in the third quarter and its first overall quarterly market gain of the year.
Read More →
New-Vehicle Prices Stay Put
Affordability pressures and model availability shaped new-vehicle sales in September, according to an analysis by Kelley Blue Book.
Read More →
EV Buyer Consideration Shifts
What drives American consumers to purchase an electric vehicle is shifting as the question moves away from Should I?' to 'Which features and experience do I want to have?'
Read More →
Year-to-Date Auto Sales Holding Their Own
A forecast through August shows that automakers have shifted strategies to keep deliveries and revenues up despite tariffs and other economic challenges.
Read More →
Slow to Robo
Ten years of polling consumers shows autonomous vehicles’ profiles have risen considerably, but even more people now want at least some level of control if they go that route.
Read More →
Dealers a Little Down
A third-quarter Cox Automotive survey finds them in a mixed mood, bummed by fallen customer traffic but encouraged by better profits, costs and EV interest.
Read More →
European EV Sales Skyrocket
The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Used Lots Getting the Business
Many consumers are seeking out the units to save money, and the demand – higher in July than normal – is keeping supply limited and prices up.
Read More →