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DigitalCover Storyby Janet A. MartinDecember 1, 2018

Hendrick Aims to Win Technology Race

Rick Hendrick challenged his auto group to meet the future head-on with a 96-store installation of Reynolds and Reynolds’ docuPAD-driven eWorkflow platform.

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F&Iby Ken CarlsonNovember 29, 2018

Stop Handling Objections. Start Eliminating Them.

A few adjustments to your F&I product presentation can help build value in your lineup and answer several common customer objections before they arise.

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F&Iby Dwayne WigginsNovember 29, 2018

What Happens When You Combine F&I and Desking?

There is much the sales team can do to reduce customers’ wait time and create more opportunities for F&I, but clear instructions and expectations are critical to the success of any attempt to change your dealership’s deeply entrenched processes.

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F&Iby John DaughertyNovember 29, 2018

Learn to Listen and Listen to Learn

F&I pro offers a four-step process for dropping the bad habits your customers hate and building an experience that feels more like a productive conversation than a sales pitch.

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Digitalby Devin MorrisNovember 28, 2018

Dealer DIY: Build Your Own Facebook Bot

Spend less time chasing bad leads by using this four-step process to set up a Facebook Messenger Bot that will serve as your personal, automated, 24-hour lead-qualifying system.

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Digitalby Andy MacLeayNovember 19, 2018

Battle of the Bots: How to Combat Digital Ad Fraud

Auto dealers are prime targets for automated click bots, a nefarious and increasingly prevalent form of fraud that could be forcing you to spend real money on fake leads.

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Complianceby Ed Blum and Rosamaria BravoNovember 19, 2018

Dealers Will Feel the Impact of Tax Reform

Learn how new rules introduced by the Trump administration’s Tax Cuts and Jobs Act will affect interest expenses and depreciation deductions for U.S. auto dealers.

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Digitalby Tim McDonoughNovember 15, 2018

Leverage Your Factory’s Marketing Tools

Dealers seeking a harmonious online-to-instore experience should start by taking advantage of the advanced digital marketing tools, assets, and services your manufacturers are offering for free.

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F&Iby Rick KurtzNovember 15, 2018

Opinion: GM’s New Warranty May Hurt, Not Help, Dealers

General Motors’ extended bumper-to-bumper warranty would appear to benefit all sides, but dealers should consider alternatives to maximize profits — and control.

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Complianceby Tom HudsonNovember 14, 2018

Remember: Leasing Is Also Regulated

A Florida case proves that regulations pertaining to lease deals require just as much compliance acumen as cash or finance.

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