5square.com Offers Video Tutorials
5square.com, an integrated selling system in the retail automotive industry, has incorporated a series of video tutorials into its Web-based system.
WESTLAKE VILLAGE, Calif. — 5square.com, an integrated selling system in the retail automotive industry, has incorporated a series of video tutorials into its Web-based system. For complete ease of use, video tutorials have been built into the system to provide instant guides for users on how to maximize the various features. Available from any screen within the system, the user can simply click on a tutorial and a short video will appear to guide them through the process.
“5square.com has already addressed the issue of a single sales process that can be easily implemented for any store or across every store in a group. Now the video tutorials enable fast training of new salespeople so they can quickly learn how to maximize the system,” commented Eric Larson, 5square.com president. “We’ve also tackled a frequent complaint dealers have with many software tools — they may have some great bells and whistles but dealers don’t have time to learn them. The tutorials make navigating and using any tool on the system very, very easy,” Larson added.
The video tutorials efficiently take the user through the exact action with screen shots and accompanying voice instructions to quickly enlighten any user on the exact steps that need to be taken. The length of the tutorial is clearly listed with each. More than 58 tutorials are available at the fingertips of any user. Tutorials can also be created for dealer groups and OEMs to communicate new features; for instance a new incentive program from an OEM or a different way to handle be-backs throughout a whole dealer group.
According to Scott Brothers, general manager of Gorman McCracken Volkswagen/Mazda in Longview, Texas, the video tutorials make the sales process management system simple to learn: “It's a very simple system. For a new salesman, if we were to hire him today, within two days he'd be on track. He'd feel comfortable with the system.”
Jonathon Mayorga, sales manager at Courtesy Chevrolet in San Jose, Calif., agrees: “The program itself is very easy to use. I have only been here about two weeks and the 5square system has really helped me transition into the car sales business.”
More F&I

Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →