ActivEngage Introduces Live Chat for Email
Dealer Website solutions provider ActivEngage has announced the launch of a new live chat feature. The new system was designed to enable dealers to engage consumers directly from personal email and email campaigns, including eNewsletters, allowing customers to get answers to questions without having to change communication channels or wait for email responses.
ORLANDO, Fla. — Dealer Website solutions provider ActivEngage has announced the launch of a new live chat feature. The new system was designed to enable dealers to engage consumers directly from personal email and email campaigns, including eNewsletters, allowing customers to get answers to questions without having to change communication channels or wait for email responses.
"The most important aspect of the new launch is being able to instantly connect with customers in whatever medium you approach them," said Ted Rubin, ActivEngage's co-founder. "Offering live chat in dealership emails helps push the conversation further and increases the level of customer service. Now consumers can connect with you, from email, to receive the instant gratification that only live chat offers."
Many dealerships and other businesses have discovered the benefits of including live chat on their Websites. Now, with ActivEngage's live chat for email, dealers can offer the same service via email.
"As a dealer, I want to make it as fast and easy as possible for customers to reach a professional dealership representative," said Norman Dorf, vice president of D&C Honda. "We've had such great results from using live chat on the dealership Website; I'm excited to be able to offer the same level of service in our dealership email and newsletter. We've just recently begun using live chat in email and our customers are already using the service to connect with us!"
More F&I

Just Do It
F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.
Read More →
Dealer Lender Preferences Revealed
When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.
Read More →
Leading with Purpose
In this video, Trent White explains how understanding your people’s 'why' is a key leadership responsibility of F&I professionals and how that mindset drives dealership engagement, trust and performance.
Read More →
Integrating Nontraditional F&I Products
The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.
Read More →
Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →