FI showroom red and grey logo
MenuMENU
SearchSEARCH

AUL Earns Fifth Consecutive Dealer’s Choice Award

AUL Corp. won the Platinum award in the Service Contract category in the 2018 Dealers’ Choice Awards.

by Staff
July 11, 2018
2 min to read


NAPA, Calif. — Readers of Auto Dealer Today and F&I and Showroom recognized AUL Corp. as winner of the Platinum award in the Service Contract category in the 14th annual Dealers’ Choice Awards. The follows four consecutive years in which AUL secured third-place Gold awards.

Headquartered in Napa, Calif., AUL is one of the nation’s leading auto warranty providers and specializes in vehicle service contracts for used cars. Directors say the firm has administered more than 2 million vehicle service contracts across the country.

Ad Loading...

“While earning industry awards is always gratifying, it is competitions such as the Dealers' Choice Awards, where winners ultimately are selected by your customers, that we really take to heart,” said Jimmy Atkinson, president and CEO of AUL. “But this award is not just for AUL. We share this award with our amazing network of agents and dealers, without whom this award would not be possible. To them, we say congratulations and thank you for your dedication, hard work, and partnership.”

This year’s competition included 34 categories and gave voters the opportunity to recognize any company based upon on the quality of their product or service, overall customer service, value for money spent, and whether their customers recommend the company to another dealer.

“We work extremely hard to ensure we offer the best products and provide industry leading customer service and support. And to earn a Platinum Award this year confirms that together with our partners, we are on the right track,” Atkinson added.

Topics:F&I

More F&I

Photo of notepad and pen next to computer keyboard on desktop
F&IApril 13, 2026

Control in Sales Is an Illusion

Some of it should be given to the customer, but that doesn’t mean the F&I office relinquishes the process. In fact, a different approach both builds trust and boosts sales.

Read More →
Photo of external keyboard on office deak next to window
F&IApril 7, 2026

The Limited Warranty Game

Bringing it in-house benefits the dealership and its customers.

Read More →
Woman in casual clothing sitting at a desk
F&Iby Rick McCormickMarch 31, 2026

Curb The Confusion

Talk to F&I customers like you’d talk to a friend, without industry lingo or sales-like questions, and use hard proof to show, not tell, them about a need.

Read More →
Ad Loading...
Photo of man's hand on laptop computer keyboard with blank screen
F&IMarch 16, 2026

There Is Always one More Product

Helping F&I customers understand complementary offerings is likely to lead to more sales, based on the success of a high-performing practitioner of the philosophy.

Read More →
REGISTER FOR EFI 2026
F&Iby Kate SpataforaMarch 16, 2026

EFI Conference Extends Early Bird Discount as Room Block Nears Capacity

Ethical F&I Manager's Conference will take place at The Cosmopolitan Las Vegas on April 13–15, 2026.

Read More →
F&Iby StaffMarch 6, 2026

Explore the 12 Rules for an F&I Life at EFI

EFI 2026 will take place April 13–15 at The Cosmopolitan Las Vegas.

Read More →
Ad Loading...
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
F&Iby StaffMarch 2, 2026

Prove You Can Do F&I at EFI

‘So You Think You Can Do F&I’ is a live role-play contest taking place at the 2026 Ethical F&I Managers Conference.

Read More →
Image of two human hands, one holding the word yes, the other the word no
F&Iby Hannah MitchellMarch 1, 2026

Expect Yes in the F&I Office

It may be human nature to back off when a customer seems to say no to a product or service. But experts say F&I managers should operate as though the answer will be the opposite.

Read More →
Ad Loading...
F&Iby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →