FI showroom red and grey logo
MenuMENU
SearchSEARCH

AutoTrader.com Expands Executive Staff with Appointment of George as V.P.

by Staff
December 11, 2000
3 min to read


AutoTrader.com, an Internet destination and marketplace in the United States for buyers and sellers of used vehicles, has announced the appointment of Joe George as vice president of product management, a newly formed department at AutoTrader.com.


George will be responsible for the management of the entire AutoTrader.com product, which includes all aspects of the Web site consumer interface, as well as dealer and national accounts programs. As the current vice president of dealer services and an automotive industry veteran, George brings nearly 10 years' experience with Manheim Auctions to AutoTrader.com. This new role will become effective Jan. 1, 2001.

Ad Loading...


"The development of a formal product management team is one of our top objectives for 2001. Joe's expertise in establishing the framework for much of the dealer success we've enjoyed has proven to be instrumental to our growth and prosperity," said Jim McKnight, executive vice president and COO, AutoTrader.com. "We knew we wouldn't have to look outside the company to find someone talented enough to lead our new product management department. With Joe's help, AutoTrader.com will be the one name consumers, dealers and potential partners think of when it comes to the most comprehensive automotive site."


Currently, George oversees all dealer products and services, the customer support department and strategic dealer-related partnerships. George's responsibilities include dealer program enhancements, new dealer relation development and the rollout of new web-based products and customized training programs.


George also manages AutoTrader.com's day-to-day relationship with Manheim Auctions, Inc., Trader Publishing Company and the Dealer Services Group of ADP. According to McKnight, George has been instrumental in making AutoTrader.com the largest used vehicle database on the Internet, with approximately 1.5 million cars and trucks for sale from dealers and individuals. George's successor in the dealer services position will be announced shortly.


Prior to joining AutoTrader.com, George served as assistant general manager of Manheim's Ohio Auto Auction, where he was successful in making the company a regional leader in wholesale automobile auctions by ensuring continuous sales growth. George holds a bachelor of science and an MBA in business from Ohio State University's Fisher College of Business.


About AutoTrader.com

Ad Loading...



AutoTrader.com is an Internet destination and marketplace for buyers and sellers of used cars, light trucks, vans and sport utility vehicles and for consumers seeking information regarding automotive products and services, such as insurance, financing and warranties.


AutoTrader.com contains approximately 1.5 million used vehicle listings.


Formerly AutoConnect.com, AutoTrader.com was formed in 1997 as a majority-owned subsidiary of Manheim Auctions, Inc., which has been in business since 1945 and is the world's largest operator of wholesale auto auctions.


Manheim Auctions, a wholly owned subsidiary of media conglomerate Cox Enterprises, Inc., is AutoTrader.com's principal stockholder and one of AutoTrader.com's strategic partners. Other investors in AutoTrader.com include entities with which AutoTrader.com has also formed strategic relationships, such as Trader Publishing Company, ADP, Inc., eBay, Inc. and the venture capital firm, Kleiner Perkins Caufield & Byers.

Topics:F&I

More F&I

Headshot mockup thumbnail.
F&I•October 1, 2026

Modern Technology Objection Handling

In this video, Trent White shares how to confidently handle technology-based objections by helping customers understand the value of protection, even with modern vehicle technology.

Read More →
man standing in front of podium
F&I•by Lauren Lawrence•October 1, 2026

Consistency at Scale: Driving F&I Performance

With 75 rooftops across the Sunshine State, Morgan Auto Group has proven to Floridians that it knows a thing or two about driving performance in a competitive market. But it didn’t start at the top.

Read More →
Insurance contract signature page with black inkpen on top
F&I•by Hannah Mitchell•September 22, 2026

Gitty Up on GAP

The foundational finance-and-insurance product hasn’t kept up with the latest conditions for auto dealers. Is the time ripe?

Read More →
Ad Loading...
Easycare White paper cover See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability
Sponsored•September 8, 2026

How AI-Powered Coaching Is Transforming F&I Performance

See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability

Read More →
Assurant, Sell Value Build Trust, F&I Series, Expert Trainer Trent White
F&I•September 2, 2026

Sell Value, Build Trust

In this video, Trent White explains why selling on value, not fear, builds lasting customer trust, reduces cancellations, and drives long-term success.

Read More →
2026 StoneEagle summary
F&I•by Hannah Mitchell•August 31, 2026

F&I Sales Give Dealers First-Half Lift

Product business shored up total profits to avoid an overall revenue tanking as product penetrations held steady, StoneEagle reported.

Read More →
Ad Loading...
man with white hair and glasses delivering a speech standing next to a podium
F&I•by Lauren Lawrence•August 31, 2026

Targeted Training Drives Results

Today’s technology, instead of threatening F&I managers, can actually make them better, according to an industry veteran who’s watched market setbacks roil the unprepared.

Read More →
Man's hand holding pen over a paper document
F&I•by Justin B. Gasman•August 20, 2026

Double the Change, Double the Chance

When an F&I manager gets a customer refusal, it’s a wise move to tweak more than one thing in the product offering.

Read More →
Laptop computer, tablet, calculator and notebook on a desk
F&I•by John Tabar•August 20, 2026

Just Do It

F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.

Read More →
Ad Loading...
stacks of coins, a calculator, paperwork, and a pair of glasses in the background, text Lender Experience Drives Dealer Decisions, F&I and Showroom
Auto Finance•by Lauren Lawrence•August 12, 2026

Dealer Lender Preferences Revealed

When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.

Read More →