FI showroom red and grey logo
MenuMENU
SearchSEARCH

CEO of iLendingDIRECT Honored With Remarketing Award

Nancy Fitzgerald, CEO and president of iLendingDIRECT, was awarded a 2016 Women in Remarketing Award, which recognizes 20 female leaders in the remarketing and used-car business.

by Staff
May 24, 2016
2 min to read


ENGLEWOOD, Colo. — Nancy Fitzgerald, CEO and president of iLendingDIRECT, was awarded a 2016 Women in Remarketing Award, which recognizes 20 female leaders in the remarketing and used car business.

“Nancy Fitzgerald is a well-respected, tenacious go-getter and extremely pleasant to do business with. We’ve been doing business together for over 6 years, and I couldn’t’ think of a better professional who deserves this award and has earned this privilege,” said Steve Bender, director of information technology at Fleet Street.

Ad Loading...

Fitzgerald became president and CEO of iLendingDIRECT when her husband passed away in 2014. In 2015, under her leadership, the company’s business grew 35%.

“The integrity of my sales floor lends itself to the quality of our customer service. We treat everyone like family here. It’s why we were able to grow 35% last year and are on track to grow 50% this year,” she said. "It is such an honor for this award to be bestowed upon my company from this organization, to be recognized for all the work we’ve done, and will continue to do."

Fitzgerald started her auto refinancing career 25 years ago when she and her late husband opened a small dealership in Denver. In 2006, she and her husband founded Fleet Financial, a provider of low-interest auto loans and end-of-lease financing programs directly to consumers. In 2016, the company rebranded itself as iLendingDIRECT and now employs more than 150 people.

“To even be included among this caliber of women is so humbling to me. Being relatively new in this industry and being embraced by the women, and quite honestly mentored by many of the other honorees, has been such an incredible experience. This is not an award I can accept as just Nancy Fitzgerald. I could only accept this if it were in the name of iLendingDIRECT, as it’s my team who truly deserves this award,” Fitzgerald said.

More F&I

Photo of a keyring with mltiple keys, including a car key fob, on a white surface
F&IJuly 15, 2026

Integrating Nontraditional F&I Products

The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.

Read More →
Photo of businessman's hands holding eyeglasses at a desk
F&Iby Rick McCormickJuly 7, 2026

Trust Is Personal

Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.

Read More →
Photo of executive in a sports coat and glasses
Industryby StaffJuly 2, 2026

Amplify 2026 Billed as Turning Innovation Into Results

Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.

Read More →
Ad Loading...
Woman standing on stage smiling.
F&Iby Lauren LawrenceJuly 1, 2026

Own Your Outcome: F&I in the Digital Customer Journey

Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.

Read More →
$100 bill and magnifying glass on top of paper that says insurance policy terms and conditions.
F&Iby Lauren LawrenceJune 29, 2026

Tariffs Could Raise Insurance Premiums

As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.

Read More →
Red toy car sitting on top of coins.
Auto Financeby Lauren LawrenceJune 24, 2026

Smaller Loans, Longer Terms

The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.

Read More →
Ad Loading...
Under the hood of a Toyota Prius EV Hybrid car.
F&Iby StaffJune 15, 2026

New Lifetime Battery F&I Product Meant to Drive Dealer Traffic

EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.

Read More →
Several illustrations of question marks on a surface
F&IJune 10, 2026

The Psychology Behind Menus That Increase Add-On Sales

There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.

Read More →
Man holding magnifying glass over sales volume paper.
F&IMay 29, 2026

Why Your F&I PVR Is Misleading You

Here’s a handy checklist of the numbers to track in 2026 instead.

Read More →
Ad Loading...
Photo of woman typing on a laptop as she sits on a couch
F&Iby Hannah MitchellMay 29, 2026

Auto Consumer Anxiety Presents Opportunity

A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.

Read More →