With its zero percent interest loan program ended, DaimlerChrysler AG's Chrysler Group launched a new consumer incentive program Jan. 9 that offers a mix of cash rebates and low-rate loans that vary depending on the vehicle and where the buyer lives, according to a report in the Detroit News.

The move comes a week after the launch of rival General Motors Corp.'s GM Overdrive rebate campaign, which is offering $2,002 cash back on most new models through the end of February.

Chrysler's latest incentive package, which expires March 5, excludes all 2001 models, the Jeep Liberty sport utility vehicle and some minivans. Low-rate loans are available on the PT Cruiser, which had been left out of previous incentive offerings.

For most other Chrysler, Dodge and Jeep vehicles, consumers can get cash rebates between $500 and $2,000 or 3.9 percent to 5.9 percent financing on loans up to 60 months. The specific deal depends on the vehicle model and where the buyer lives, according to the Detroit News.