FI showroom red and grey logo
MenuMENU
SearchSEARCH

CreditMiner Parters With Ad Agency to Market Virtual Credit Consultant

CreditMiner has partnered with Moore & Scarry Advertising to market its consumer-facing application, which provides real-time prequalification with full permissible data.

by Staff
February 17, 2016
2 min to read


DOWNERS GROVE, Ill. — CreditMiner announced this week it has partnered with Moore & Scarry Advertising to market its Virtual Credit Consultant, a consumer-facing application that provides real-time prequalification with full permissible data.

“In today’s retail automotive environment, any edge a dealership can get places it one step closer to ensuring profitability, and I am excited to partner with such a dynamic company as Moore & Scarry," said Don O'Neil, general manager of Credit Miner. "They can now provide their dealer with an efficient, cost effective cutting-edge technology that cannot be duplicated."

Ad Loading...

CreditMiner provides dealers with an accurate snapshot of their prospect so they match the buyer with the right car and financing. According to company officials, the system, which performs a soft pull of a customer's credit, doesn’t affect a consumer’s credit score and is compliant with the Fair Credit Reporting Act.

Moore & Scarry was founded in 2001 and is now the nation’s third largest automotive advertising agency.

"Our agency's mission is all about helping dealers increase vehicle sales by using the latest in technology to drive high-quality leads that convert well," said Tom Kerr, a partner with Moore & Scarry. "We are therefore excited to get behind a product that is as effective as Virtual Credit Consultant, as it has a proven track record of doing this very well indeed."

For more information, visit www.ecreditminer.com.

More F&I

Assurant, Sell Value Build Trust, F&I Series, Expert Trainer Trent White
F&ISeptember 2, 2026

Sell Value, Build Trust

In this video, Trent White explains why selling on value, not fear, builds lasting customer trust, reduces cancellations, and drives long-term success.

Read More →
2026 StoneEagle summary
F&Iby Hannah MitchellAugust 31, 2026

F&I Sales Give Dealers First-Half Lift

Product business shored up total profits to avoid an overall revenue tanking as product penetrations held steady, StoneEagle reported.

Read More →
man with white hair and glasses delivering a speech standing next to a podium
F&Iby Lauren LawrenceAugust 31, 2026

Targeted Training Drives Results

Today’s technology, instead of threatening F&I managers, can actually make them better, according to an industry veteran who’s watched market setbacks roil the unprepared.

Read More →
Ad Loading...
Man's hand holding pen over a paper document
F&Iby Justin B. GasmanAugust 20, 2026

Double the Change, Double the Chance

When an F&I manager gets a customer refusal, it’s a wise move to tweak more than one thing in the product offering.

Read More →
Laptop computer, tablet, calculator and notebook on a desk
F&Iby John TabarAugust 20, 2026

Just Do It

F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.

Read More →
stacks of coins, a calculator, paperwork, and a pair of glasses in the background, text Lender Experience Drives Dealer Decisions, F&I and Showroom
Auto Financeby Lauren LawrenceAugust 12, 2026

Dealer Lender Preferences Revealed

When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.

Read More →
Ad Loading...
Leading with Purpose thumbnail. Trent white pictured in front of titled graphic.
F&IAugust 5, 2026

Leading with Purpose

In this video, Trent White explains how understanding your people’s 'why' is a key leadership responsibility of F&I professionals and how that mindset drives dealership engagement, trust and performance.

Read More →
Photo of a keyring with mltiple keys, including a car key fob, on a white surface
F&IJuly 15, 2026

Integrating Nontraditional F&I Products

The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.

Read More →
Photo of businessman's hands holding eyeglasses at a desk
F&Iby Rick McCormickJuly 7, 2026

Trust Is Personal

Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.

Read More →
Ad Loading...
Photo of executive in a sports coat and glasses
Industryby StaffJuly 2, 2026

Amplify 2026 Billed as Turning Innovation Into Results

Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.

Read More →