DriveItNow Integrates With GoMoto’s Customer Experience Platform
DriveItNow will integrate its online prequalified monthly payment technology into GoMoto’s mobile kiosk technology. Dealers using the GoMoto platform will be able to deliver personalized monthly finance and lease payment offers to in-store shoppers.
CINCINATI — DriveItNow announced last week that it will integrate its online pre-qualified monthly payment technology into GoMoto’s mobile kiosk technology.
GoMoto’s patent pending Customer Experience Platform uses tablets and touchscreen computer displays to allow car buyers to explore products, services and specials. DriveItNow’s patent-pending pre-qualification payment quoting technology instantly displays real monthly payments using dealers’ lender programs and consumers’ actual credit bureau information. And it does this without requiring a customer’s nonpublic personal information.
Under the new partnership, in-store car shoppers will see personalized monthly finance and lease payment offers powered by DriveItNow on the GoMoto platform.
“We are very pleased to add GoMoto as a valued partner to deliver efficiency to the dealership sales process,” said Tarry Shebesta, DriveItNow president. “Given an increasingly tech-savvy consumer, dealers that seamlessly connect consumers’ online experiences to the in-store environment will deliver superior customer satisfaction.”
Todd L. Marcelle, CEO of GoMoto, added: "We are excited to announce an integrated customer experience with DriveItNow as they offer a proven engagement tool that generates more sales and profits for our dealers. Our integration allows dealers to increase transparency, reduce the sales transaction time, and improve the in-store experience”
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