FI showroom red and grey logo
MenuMENU
SearchSEARCH

Evolution by Dent Wizard Adds PermaSafe to Vehicle Protection Services

Vehicle Disinfection and Sustained Antimicrobial Surface & Air Protection System effective against COVID-19 and other viruses.

April 13, 2020
Evolution by Dent Wizard Adds PermaSafe to Vehicle Protection Services

Vehicle Disinfection and Sustained Antimicrobial Surface & Air Protection System effective against COVID-19 and other viruses.

Image by My pictures are CC0. When doing composings: from Pixabay 

3 min to read


ST. LOUIS – Dent Wizard International, a provider of automotive reconditioning services and vehicle protection products in North America, recently formed a partnership with PermaSafe Protective Coatings, the maker of a unique vehicle disinfection and long-term antimicrobial surface and air protection system. The PermaSafe System meets the EPA’s criteria for use against SARS-CoV-2, the novel coronavirus that causes the disease COVID-19.

It’s a timely solution for a top-of-mind concern.

Ad Loading...

Dealerships and rental companies can purchase the product through Evolution, with detailed instructions and support on applying PermaSafe to a vehicle. PermaSafe can be offered on all new and used vehicles upon delivery and can be sold to customers scheduled in service.

The PermaSafe System is a two-step process, comprising two patented and EPA-registered products: PermaSafe CLEAN and PermaSafe SHIELD. PermaSafe CLEAN is an EPA registered multi-purpose cleaner, heavy duty odor eliminator, airborne odor eliminator, no-rinse, no-wipe mold and mildew eliminator, allergen eliminator, sanitizer and broad spectrum, hospital-grade, disinfectant. It is one of the broadest spectrum antimicrobial solution available, and the perfect “primer” for the second step, PermaSafe SHIELD.

When applied, PermaSafe SHIELD creates an invisible shield that inhibits the growth of microorganisms and continuously helps prevent the growth and spread of bacteria. Unlike conventional disinfectants and antimicrobials, SHIELD doesn’t kill germs by poisoning them with toxic chemicals, but rather via a patented “electro-mechanical process,” enabling it to last and remain antimicrobially effective almost indefinitely.

How it works: Upon application, the patented active ingredient in PermaSafe SHIELD permanently bonds with the surfaces to which it’s applied. As the protective coating dries, millions of positively-charged microscopic “spikes” form and extend from the surface. Because bacteria, and other microbes are negatively charged, they are electrostatically pulled onto the positively-charged spikes and destroyed, as the spikes rupture their cell walls and electrocute them.

Upon application, the PermaSafe System provides a spectrum of protection:

Ad Loading...
  • Kills 99.999% of bacteria and viruses

  • Eliminates odors and allergens

  • Destroys and inhibits growth of mold, mildew and other microbes

  • Makes interior surfaces antimicrobial and virtually “Self-Sanitizing”

  • Sanitizes HVAC systems and ductwork 

  • Continuously purifies passenger cabin air

PermaSafe can last and remain antimicrobially effective for months or more and uses no harmful chemicals.

“We’re responding to our markets – dealerships, rental companies and their customers – quickly and effectively with a proven, EPA-registered solution that offers ongoing protection,” said Lindsey Bird, division president of Evolution Vehicle Protection. “It’s a timely solution for a top-of-mind concern.”

PermaSafe treated vehicles can be easily identified with clings, mirror hangers, plus other POS messaging, giving customers peace of mind about their new purchase, rental, loaner or demo vehicle. Dealers can also protect the customer waiting areas and play areas within their dealerships.

For more information, contact customersupport@dentwizard.com or call 844-809-1800.

Originally posted on Auto Dealer Today

More Showroom

outside shot of two trucks in front of a body of water with a cloudy sky
Showroomby Lauren LawrenceJuly 29, 2026

Used Market Stabilizes

The Carfax Used Car Index noted a major drop in used-vehicle price increases in July after several months of hikes.

Read More →
Twilight of white hybrid car.
Showroomby Lauren LawrenceJuly 22, 2026

California Hybrids Reach State Record

The Golden State still leads the country in electric-vehicle registrations, but much like the rest of the U.S. its hybrid market share is up while full electrics stabilize after a dramatic first-quarter dip.

Read More →
White meeting room in car dealership with rims displayed on wall and projected screen
Showroomby Hannah MitchellJuly 22, 2026

My Mercedes in the U.S.

The German brand debuted its studio dealership concept for the first time in the states in Los Angeles, tapping Americans’ penchant for creative distinctions.

Read More →
Ad Loading...
Photo of parked cars of various types for sale on a lot
Showroomby Hannah MitchellJuly 20, 2026

Used Sales Hit Summer Drag

The vacation season, combined with high prices, has dented deliveries and added to inventories, though supply is still slim enough to keep listings elevated.

Read More →
desert road with cars driving away, Rebates Incoming with red star graphic, F&I and Showroom logo
Showroomby Lauren LawrenceJuly 15, 2026

California Launches EV Rebate Program

Participating automakers are matching the state's $13.5 million investment in new electric-vehicle rebates scheduled to take effect later this summer.

Read More →
Aerial shot of a car dealership
Showroomby Hannah MitchellJuly 13, 2026

OEM Poll Sees Industry Evolution

Kerrigan Advisors’ survey of automakers finds that tariffs, technology, network tightening and other factors are poised to reshape auto retail.

Read More →
Ad Loading...
Photo of cars lined up on lot
ShowroomJuly 10, 2026

The Trade-In Paradox

Retailing older cars with confidence in today’s market is a matter of establishing and following a clear process that can turn greater profit for auto dealers as they aim to meet used-unit hunger.

Read More →
Phot of a dark Kia vehicle interior with steering part of steering wheel and dashboard
Showroomby Hannah MitchellJune 29, 2026

Focus on Vehicle Cabins

The market for interior materials will grow in coming years as automakers look to meet consumer demand while staying competitive with changeups to sourcing and included features.

Read More →
Photo of multiple new SUVs on a car dealership lot
Showroomby Hannah MitchellJune 22, 2026

State Follows Federal Warning on Auto Ads

The Massachusetts attorney general cautioned the state’s automotive dealers to be upfront with the consuming public about their vehicle prices or risk punishment.

Read More →
Ad Loading...
Map of Europe next to back of EV car.
Showroomby Lauren LawrenceJune 22, 2026

European EV Market Hits Record

Seven out of the top 10 electric vehicles sold so far in 2026 in Europe are by European brands, and automakers are seeing the power train fill up their order books.

Read More →