GM's Financial Chief Sees Pickup in U.S. Auto Demand
General Motors Corp.'s chief financial officer said Oct. 21 that he expects demand for autos to pick up in the U.S. next year following
stronger-than-expected sales so far this year, according to Dow Jones Newswires.
"I expect a bit up," John Devine told Dow Jones Newswires in an interview. He predicted that
demand for cars in the U.S. will grow to over 17 million vehicles in 2004.
At the beginning of this year, GM projected demand in the U.S. would total 16.5 million vehicles in 2003. But it has turned out to be
stronger than expected, he said, with sales so far this year increasing at an annualized rate of 16.9 million vehicles.
But Devine said it is too early to say whether the fierce price competition that has characterized the U.S. auto market for the past two years is coming to an end. Incentives offered by GM to its customers were "down slightly" in the third quarter from the second, he said, as a stronger U.S. economy and new models allowed the auto giant to ease back on its aggressive sales campaign, Dow Jones Newswires said.
However, Devine said it is difficult to predict now whether GM will continue to cut back in the fourth quarter on these incentives, which he said have helped his company maintain solid sales in the United States, according to Dow Jones Newswires.
More F&I

Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →