FI showroom red and grey logo
MenuMENU
SearchSEARCH

Introducing iA American Warranty Group

Innovative Aftermarket Systems, Southwest Reinsure, Inc., and Dealers Assurance Company are now iA American Warranty Group.

March 29, 2021
Introducing iA American Warranty Group

Innovative Aftermarket Systems, Southwest Reinsure, Inc., and Dealers Assurance Company are now iA American Warranty Group.

2 min to read


iA AMERICAN WARRANTY GROUP – We are pleased to announce that Innovative Aftermarket Systems (IAS), Southwest Reinsure, Inc. (SouthwestRe), and Dealers Assurance Company (DAC) are now iA American Warranty Group (iA American).  iA American’s defining purpose is to provide an exceptional client experience to every agent, dealer, and administrator partner by leveraging full-service F&I administration and an insurance company rated “A” by A.M. Best. 

With everything under one roof, we have the flexibility and control to offer any solution our clients could possibly need, and the industry experts to bring those solutions to market.

Ad Loading...

“Although many companies have merged over the past few years, only a few have our scale and variety of products and services,” said Kristen Gruber, President of iA American Warranty Group. “With everything under one roof, we have the flexibility and control to offer any solution our clients could possibly need, and the industry experts to bring those solutions to market. Our vertical integration and scale make us a leader in the vehicle protection industry and provide us with an extremely strong platform to deliver a best-in-class client experience.”

iA American also offers clients the services of its own insurance company, Dealers Assurance Company (DAC). Licensed to write insurance in all 50 states and the District of Columbia, DAC is the financial backstop for most of the warranties iA American offers. Although an integral part of iA American, DAC will continue to operate independently under its own name.

iA American is part of iA Financial Group, one of the largest insurance and wealth management groups in Canada. With assets of C$197.5 billion as of March 2021 and a history dating back to 1892, iA Financial Group is listed on the Toronto Stock Exchange under the ticker symbol IAG.

Every day and with every interaction, iA American is “Invested in You.”

Originally posted on Auto Dealer Today

More Showroom

Green road sign that says California Ave
Showroom•by Lauren Lawrence•October 21, 2026

California Sees Quarterly Gains

California’s new-vehicle market saw a boost in hybrids in the third quarter and its first overall quarterly market gain of the year.

Read More →
Silver Subaru STI parked in lot.
Showroom•by Lauren Lawrence•October 14, 2026

New-Vehicle Prices Stay Put

Affordability pressures and model availability shaped new-vehicle sales in September, according to an analysis by Kelley Blue Book.

Read More →
White electric vehicle parked at charging station.
Showroom•by Lauren Lawrence•October 12, 2026

EV Buyer Consideration Shifts

What drives American consumers to purchase an electric vehicle is shifting as the question moves away from Should I?' to 'Which features and experience do I want to have?'

Read More →
Ad Loading...
Door handle in interior of new-looking vehicle
Showroom•by Hannah Mitchell•October 1, 2026

Year-to-Date Auto Sales Holding Their Own

A forecast through August shows that automakers have shifted strategies to keep deliveries and revenues up despite tariffs and other economic challenges.

Read More →
Interior of BMW ix3 electric SUV with hilly landscape seen through windshield
Showroom•by Hannah Mitchell•September 28, 2026

Slow to Robo

Ten years of polling consumers shows autonomous vehicles’ profiles have risen considerably, but even more people now want at least some level of control if they go that route.

Read More →
Photo of red SUV parked outside a car dealership after dark
Showroom•by Hannah Mitchell•September 9, 2026

Dealers a Little Down

A third-quarter Cox Automotive survey finds them in a mixed mood, bummed by fallen customer traffic but encouraged by better profits, costs and EV interest.

Read More →
Ad Loading...
Silver car driving down road with graphic that says “Europe Plugs In”
Showroom•by Lauren Lawrence•September 9, 2026

European EV Sales Skyrocket

The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.

Read More →
Mitsubishi shadow line-up
Showroom•by Hannah Mitchell•August 25, 2026

Mitsubishi Unveils U.S. Plan

The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.

Read More →
A rear view of a red Hyundai Elantra
Showroom•by Hannah Mitchell•August 17, 2026

Used Lots Getting the Business

Many consumers are seeking out the units to save money, and the demand – higher in July than normal – is keeping supply limited and prices up.

Read More →
Ad Loading...
outside shot of two trucks in front of a body of water with a cloudy sky
Showroom•by Lauren Lawrence•July 29, 2026

Used Market Stabilizes

The Carfax Used Car Index noted a major drop in used-vehicle price increases in July after several months of hikes.

Read More →