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JM Lexus Selects Reynolds and Reynolds' Automotive Retail Solutions, Services

by Staff
April 11, 2002
3 min to read


The Reynolds and Reynolds Company announced Apr. 11 that JM Lexus has selected the company's solutions and services for its dealership in Margate, Fla. JM Lexus says it is the world's largest Lexus dealer, generating the highest sales volume among more than 175 Lexus dealerships worldwide.


As part of the agreement, Reynolds will provide JM Lexus with its ERA3 dealership management system featuring ConsumerReach, the IntelliPath document network/customer relationship management (CRM) solution, DocVantage electronic document management solution, and a complete suite of training and consulting services.

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"After completing our research of several companies, Reynolds was the obvious choice," said David Mullen, vice president and general manager of JM Lexus. "The company's solutions and services will provide JM Lexus the tools we need to serve our customers, provide our associates with new advanced technology, and reach our business aspirations for years to come."


"Not only does Reynolds bring a lot to the table with their immense experience in the automotive retail industry and their solid technology and support solutions, but the company and its associates are passionate about being our partner rather than simply our vendor," added Mullen.


This agreement further grows Reynolds' relationship with JM Family Enterprises, Inc., with headquarters in Deerfield Beach, Florida, which owns and operates JM Lexus and Southeast Toyota Distributors, LLC (SET). Reynolds currently provides a complete suite of integrated technology solutions for SET and its network of 163 Toyota dealerships throughout the southeastern United States. These solutions and services include ERA3, IntelliPath, electronic document management, Reynolds' Automark Web Services, and a variety of training and consulting services.


"It is truly a great pleasure to have a business partner like JM Lexus. Our goal as a true partner is to integrate our technology solutions with the business plans and aspirations of companies like JM Lexus, and to provide them with solutions and services that will add significant value for the coming years," said Scott Schafer, senior vice president at Reynolds. "As the world's largest Lexus dealer, JM Lexus needs to be at the forefront of retail technology and CRM capabilities in order to sustain and grow its business - the tools we provide will help them accomplish and exceed these goals."


Many of the services provided to JM Lexus are also part of the Reynolds Generations Series, a new family of solutions and services that claims to help automotive retailers and car companies make better use of information, strengthen their relationships with consumers and improve operational efficiencies. The Reynolds Generations Series encompasses more than 100 applications and services relating to all aspects of dealership operations, including Web services, contact management, sales management, finance and insurance, service and parts operations, and business and employee management.

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JM Lexus, located in Margate, Fla., says it is the number one Lexus dealership in the world generating the highest sales volume among all Lexus dealers. Owned and operated by JM Family Enterprises, Inc. (www.jmfamily.com), the dealership with Service and Parts departments, as well as one of only a few Lexus Body Shops in the country. According to the company, in 2001 the dealership's Customer Satisfaction Owner Satisfaction Index reached 96.4 percent, earning the dealership the Elite of Lexus distinction. For more information, visit www.JMLexus.com.


Reynolds and Reynolds, headquartered in Dayton, Ohio, is a provider of integrated information management solutions to the automotive retailing marketplace. The company's services include a full range of retail and enterprise management systems, networking and support, e-business applications, Web services, learning and consulting services, customer relationship management solutions, document management and leasing services. To find out more about the company, and its products and services, visit www.reyrey.com.



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