Premier Dealer Services Names The Impact Group as Preferred Technology Partner
Premier Dealer Services Inc., a member of Great American Insurance Group, announces the formation of a new preferred technology partnership with The Impact Group.
San Diego, Calif. — Premier Dealer Services Inc. (PDS), a member of Great American Insurance Group, announces the formation of a new preferred technology partnership with The Impact Group (Impact). This partnership will allow PDS to provide Impact’s Process300 F&I presentation software to PDS agents and dealers.
Process300 is an innovative software program that allows F&I managers to present aftermarket products to the customer in a non-adversarial environment. The branded PDS version of Process300 will be customized specifically for the PDS product line and can be further customized by dealerships to accommodate the different selling styles of individual business managers.
Through Process300, PDS dealers will be able to automatically rate a PDS vehicle service contract. Prior to customer presentation, pertinent information concerning the deal is transmitted to PDS via Process300. In real time PDS then returns to the dealer details concerning every available plan, including dealer cost, term, miles, deductible and options. Business managers are given the opportunity to mark up a service contract by a percentage or a flat amount prior to beginning the interactive customer presentation.
According to Mark Thorpe, president of The Impact Group, “Business managers are looking for a friendlier, easier process to use in their F&I departments. Impact’s technology, specifically Process300, eliminates the paper menu and allows the business manager to establish a more collaborative relationship with their customer. This promotes a much higher level of customer engagement resulting in more customers taking advantage of the additional dealership product offerings.”
Mark Baker, national sales manager for PDS, states “PDS is pleased to be working with The Impact Group to provide menu solutions for our customers. We have similar connectivity relationships with several companies offering various solutions and ultimately chose Process300 because of its unique selling system and ease of use. We feel this complements our eRemitting process and lays the foundation for further collaboration between our two companies and mutual clients.”
More F&I

Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →