FI showroom red and grey logo
MenuMENU
SearchSEARCH

Rhino Linings Dealers Hit 1,000

by Staff
July 15, 2003
2 min to read


Rhino Linings USA announces it now has more

than 1,000 retail dealers and industrial accounts in over 50 countries

Ad Loading...

around the world.



"We just concluded the best fiscal year in our sales history and are

now looking forward to what the future will bring," said Russell Lewis,

president and founder of Rhino Linings USA. "The sprayed-on bedliner market

is flourishing and continued growth is anticipated for the next decade."

Ad Loading...



Rhino Linings USA says it provides dealers with environmentally-friendly,

100 percent solids sprayed-on polyurethane formulations that protect truck beds and

countless other surfaces from abrasion, impact, chemicals and corrosion.



Each Rhino Linings dealership is independently owned and operated and can be

a stand-alone enterprise or an additional profit center in an existing

Ad Loading...

business.



Named by independent marketing consultants Frost & Sullivan as the

sprayed-on lining market leader, Rhino Linings USA's substantial increase in

dealerships is closely allied to its role as brand name leader, according to the company.




Our dealers frequently tell us they joined our network because Rhino

Ad Loading...

Linings is the sprayed-on truck bed lining customers ask for by name," said

Lewis. "Our ongoing commitment to producing the highest quality linings on

the market is key to this brand leadership position."



"Rhino Linings' sales, marketing and distribution network are also a

core strength and the driving power behind our superior product," Lewis

Ad Loading...

continued. "Rhino Linings USA, Inc. will not only become stronger, we will

continue to lead and innovate with exceptional products and comprehensive

support to the dealers who join our network," promised Lewis.





Topics:F&I

More F&I

Under the hood of a Toyota Prius EV Hybrid car.
F&Iby StaffJune 15, 2026

New Lifetime Battery F&I Product Meant to Drive Dealer Traffic

EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.

Read More →
Several illustrations of question marks on a surface
F&IJune 10, 2026

The Psychology Behind Menus That Increase Add-On Sales

There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.

Read More →
Man holding magnifying glass over sales volume paper.
F&IMay 29, 2026

Why Your F&I PVR Is Misleading You

Here’s a handy checklist of the numbers to track in 2026 instead.

Read More →
Ad Loading...
Photo of woman typing on a laptop as she sits on a couch
F&Iby Hannah MitchellMay 29, 2026

Auto Consumer Anxiety Presents Opportunity

A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.

Read More →
Dustin Gingerich standing on stage giving a presentation
F&Iby Lauren LawrenceMay 28, 2026

Humble and Hungry: 12 Rules for an F&I Life

Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.

Read More →
Photo of businessman's hands resting on files on a desk
F&Iby John TabarMay 27, 2026

Focus on the Opening

F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.

Read More →
Ad Loading...
Photo of a three-seat vehicle back seat
F&Iby Hannah MitchellMay 22, 2026

F&I Reaches for the Sky

The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

What Market Timing Mistakes Mean for Your Reinsurance Program

For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.

Read More →
Ryan Ruff, The 90/10 Rule, Automotive Training Academy, Sales Series
F&IMay 6, 2026

The 90/10 Rule

In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.

Read More →
Ad Loading...
Photo of essential oil diffuser on desk next to laptop
F&IMay 4, 2026

Your Office Is Talking

What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.

Read More →