Sonic Automotive Selects ReconVelocity for Install Across Nationwide Dealerships
ReconVelocity announced today it has been selected by Sonic Automotive to install its full suite of products across 100 dealerships.

ReconVelocity announced today it has been selected by Sonic Automotive to install its full suite of products across 100 dealerships.
Image by Tayeb MEZAHDIA from Pixabay
DESTIN, Fla. – ReconVelocity, the auto industry’s leading reconditioning software solution that enables dealers to be retail-ready faster, announced today it has been selected by Sonic Automotive to install its full suite of products across 100 dealerships representing 25 brands. Sonic Automotive is the fifth largest dealer group in the country.
Saving time in reconditioning adds margin to the bottom line.
ReconVelocity automates the reconditioning process and improves communication between all personnel and departments involved in the process. The ReconVelocity platform is an intuitive cloud-based workflow suite of solutions that are customizable to the unique recon needs of each dealership, allowing dealers to reduce their recon time by half and increase their profitability.
Sonic Automotive evaluated the ReconVelocity solution at seven of its locations, where it proved to help teams accelerate their recon processes by at least 3 days, and simultaneously exposed the potential for improvement and greater profitability.
“Saving time in reconditioning adds margin to the bottom line,” says Jeff Dyke, President of Sonic Automotive. “We are very excited to have this tool and believe that it will speed up our cycle times and allow us to sell more cars.”
“Sonic Automotive is looked to as an industry leader that applies best practices to every aspect of their operations. We are honored to be a part of their extended team and look forward to helping them drive even greater performance by improving their reconditioning process,” says Hugh Hathcock, Owner of ReconVelocity.
ReconVelocity and its renowned team of Recon Experts will begin installation and training across Sonic’s 100 dealerships immediately.
ReconVelocity will be showcasing its reconditioning workflow software and these latest features at NADA 2020 at the Las Vegas Convention Center, February 15 - 17. For a demonstration, contact sales@reconvelocity.com or visit booth #3827C. For more information, please visit www.reconvelocity.com
Read: Manheim Express to Make Dealer-to-Dealer Sales Easier than Ever
More Showroom

State Follows Federal Warning on Auto Ads
The Massachusetts attorney general cautioned the state’s automotive dealers to be upfront with the consuming public about their vehicle prices or risk punishment.
Read More →
European EV Market Hits Record
Seven out of the top 10 electric vehicles sold so far in 2026 in Europe are by European brands, and automakers are seeing the power train fill up their order books.
Read More →
Used EVs Outpace New
While North American electric-vehicle sales remain down year-over-year, May sales saw a 3% increase from April’s numbers as used EVs led the market.
Read More →
New Vehicles Down for Most Brands
Healthy May sales cut into inventory as automakers kept a tight reign on supply, though some brands ended the month with excess units on the ground.
Read More →
Auto Prices Ride May Moderation
Flat ATPs and asking prices clocked in below long-term averages for the month, though some segments saw significant price gains, reported Cox Automotive.
Read More →
Mitsubishi Sets Growth Strategy, Structural Transformation
The Japanese automaker aims to 'strengthen products and technologies that embody its brand identity,' focus on its strongest markets and expand value-chain businesses 'that leverage its unique strengths.'
Read More →
Affordable, Safe Cars for Teen Drivers
Families looking to balance affordability and safety in vehicles for their teen drivers can look to the updated list of recommended vehicles by IIHS and Consumer Reports.
Read More →
Auto Dealers Feel Better But Not Great
A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.
Read More →
Holman Opens Porsche Dealership in Miami
The North Miami store features the brand’s signature Destination Porsche design concept, combining contemporary architecture and technology to create what the auto group calls an ultra-luxury experience.
Read More →
Chicago to Gain Cadillac Rooftop in 2027
The two-story Cadillac dealership is being constructed at the former Lincoln Yards site, owned and operated by Canada-based Jack Carter Auto Group.
Read More →