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Triad Financial Corp. Names New President

Triad Financial Corp. has promoted Daniel Leonard to president and chief executive officer.

by Staff
June 12, 2007
1 min to read


Huntington Beach, Calif. — Triad Financial Corp. has promoted Daniel Leonard to president and chief executive officer.


Leonard has been with the nonprime auto finance company since May 2003, serving as senior vice president of portfolio management. In his new role, he will continue to report to Carl Webb, former president and CEO, who will now serve as co-chairman of the board along with Gerald Ford.

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This announcement comes after Fremont General Corp. reported the recent sale of a minority interest in the company to an investor group led by Ford. In that release, Webb was named CEO of Fremont General.


As president and CEO, Leonard will oversee Triad's strategic direction and capitalize on the company's strength in the non-prime auto finance market, according to the company.


Leonard brings more than 30 years of experience to his new role as president and CEO. Since May 2003, Leonard has led Triad's portfolio management practices where he optimized portfolio performance.


Prior to joining Triad Financial, Leonard had a 12-year career at California Federal Bank, where he held a number of senior management positions, including president of California Federal's Auto One Acceptance Corp.


Topics:F&I

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