Westlake Financial Adds eContracting
Through a partnership with eOriginal, Westlake Financial has digitally transformed its dealership management system into an econtrating solution for its network of more than 20,000 new- and used-car dealers.
BALTIMORE — Westlake Financial Services has partnered with eOriginal Inc. to digitally transform its dealer management system into an econtracting solution.
Westlake has paired eOriginal’s eAsset Management technology with DealerCenter, the finance source’s dealership management system and loan submission platform. This will allow dealers to sign contracts electronically, upload supporting documentations and instantaneously push the information to Westlake when the loan package is complete.
“In the continuing evolution of auto lending, Westlake Financial is positioned to capture the full value of digital transformation across the financial services spectrum by adopting our digital asset management platform,” said eOriginal CEO Brian Madocks. “Westlake Financial has now moved ahead of the industry and become a true innovator.”
Casey Harmon, Westlake’s senior vice president of corporate development, added: “Our two most important customer groups are dealerships and car-buyers, and with electronic contracting we can serve them both better. The DealerCenter eContracting solution is a more efficient, accurate process for our dealer network, and we think customers will enjoy the simplicity.”
Headquartered in Southern California, Westlake originates indirect retail installment contracts through a network of more than 20,000 new- and used-car dealers throughout the United States.
By connecting digital loan origination systems and dealer management systems, funders can more rapidly link with dealers and, in some cases, complete the financing process before the borrower even drives off the lot.
More F&I

Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →