Black Book: Vehicle Depreciation to Rise in 2015
Vehicle depreciation is expected to increase in 2015 as a larger used-car supply and off-lease volumes place pressure on retention rates, according to a report from Black Book and Fitch Ratings.
LAWRENCEVILLE, Ga. — Vehicle depreciation is expected to increase in 2015 as a larger used-car supply and off-lease volumes place pressure on retention rates, according to a report from Black Book and Fitch Ratings.
The annual depreciation rate in 2014 was 12.1%, and Black Book believes depreciation levels will continue to trend upward to as high as 14.5% in 2015.
“2014 depreciation was defined by pockets of volatility due to seasonality, harsh weather patterns and falling fuel prices,” said Anil Goyal, vice president of analytics and strategic partnerships at Black Book. “Lower consumer demand and CAFE-driven model competition will place higher depreciation pressure on smaller car segments.”
The truck market should maintain a stable retention rate in 2015 due to balanced production levels and strong housing and service economies, Goyal added.
Higher depreciation in 2015 will not have a significant impact on overall auto asset-backed securities performance, according to Fitch Ratings. The ratings agency said it believes U.S. auto loan ABS loss rates will rise in 2015, but they should not have a significant impact on overall performance. The firm maintains a positive outlook for 2015, with stable prime asset performance and positive ratings performance consistent with 2014.
Used-vehicle inventory levels and leased vehicle returns will continue to increase in 2015 by more than 10% along with higher trade-in volumes, Fitch said. These trends will drive residual value losses higher throughout the year, but not impact performance. Auto lease ABS should remain positive for 2015 despite the negative trends.
The Black Book-Fitch vehicle depreciation report is a joint venture between the two companies, combining Black Book’s used-vehicle depreciation data with Fitch’s U.S. auto ABS indices data. The full report is available for download, here.
More F&I

Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →