TIMONIUM, Md. — Helion Automotive Technologies released a new eBook on Monday. In its new eBook titled Five Technology Musts to Drive Auto Dealer Sales & Service Revenue, the company outlines the five most critical information technology (IT) priorities for auto dealerships: wireless, Internet, collaboration tools, video conferencing, and security.
The book states with the right strategy IT can provide dealerships with the ability to reach more customers, develop better customer relations, support communication, analyze customer data, streamline operations, reduce costs, and gain competitive advantages.
“Many dealers view technology as a money pit; as something that’s required but doesn’t deliver any return on investment,” said Erik Nachbahr, president of Helion Automotive Technologies. “In fact, nothing is further from the truth. Dealers should view their IT spending as an investment that can improve customer satisfaction and drive revenue to the bottom line.”
Helion Automotive Technologies will be at the 2016 National Auto Dealers Association Convention & Expo. It is also offering dealers a free copy of their eBook.