Edmunds: Auto Loan Interest Rates Climb Back to Pre-Recession Levels
With September in the books, Edmunds reported this week that interest rates have stayed above 5% for eight months in a row and now mirror levels not seen since before the Great Recession.

SANTA MONICA, Calif. — High interest rates continued to put pressure on new vehicle sales in September. Analysts with Edmunds point to an increase in the average down payments for new vehicles, a steep drop in zero percent finance offers, and a contraction of loan terms as evidence of tightening conditions.
According to the firm, the average annual percentage rate for new-vehicle financing in September was 5.8%. That’s up from 4.8% in September 2017 and 4.1% five years ago. Interest rates have stayed above 5% for eight months now, mirroring APRs seen prior to the Great Recession.
"The trickle-down effect of elevated interest rates really started hitting car shoppers in September," said Jeremy Acevedo, Edmunds' manager of industry analysis. "While new vehicle prices continue to rise, favorable credit offerings are growing increasingly more difficult to come by. Buying conditions are far less amenable for consumers than they were before, which might come as a shock for shoppers coming back to the market for the first time in a few years."
According to Edmunds, the average down payment for a new vehicle soared from $3,817 in September 2017 to $4,198. Five years ago, the average down payment was $3,555.
Additionally, the availability of zero percent finance offers dropped from 10.1% in September 2017 to 5.6% last month — the lowest September level since 2005. Average loan terms also contracted from 69.4 months in September 2017 to 68,7 months this past September — the lowest level this year.

Edmunds experts added that the Federal Reserve’s interest rate hike last month is a harbinger of worsening market conditions heading into the fourth quarter.
“The higher Fed effective rate means we can expect to see interest rates continue to inch up as we head into the rest of the year,” said Acevedo. “While strong economic factors like low unemployment rates and high consumer confidence have helped sustain healthy sales levels so far amid less favorable conditions, cheap and easy credit is really what shoppers zero in on when purchasing a new vehicle. As credit offerings grow more rigid for consumers, automakers are facing increased pressure on new vehicle sales through the end of the year."
More F&I

Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →