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As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
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Dealer.com and Cartender have teamed up to offer auto dealers digital video ads designed to drive more sales by highlighting incentives, vehicle imagery, and branding.
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Dealertrack announced the integration of its proprietary electronic contracting solution with Dealertrack uniFI, promising a paperless lead-to-contract workflow facilitated by a single platform.
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GoMoto and VenueVision have partnered for an integration and reseller campaign that will bring GoMoto-built self-service kiosks to more Canadian auto dealers.
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In the year since impound fees cost the used car industry $1.1 billion, new data released by Spireon shows maturing technology has made a positive impact.
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WheelsTV has joined the CDK Global Partner Program, offering CDK dealers access to WheelsTV’s proprietary interactive video test drive technology.
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Former Epicor division head Scott Thompson has joined CDK Global as senior vice president and business leader for CRM and layered applications.
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FrogData analysts say auto dealers can set more appointments, close more sales, and reduce costs by building a lead follow-up process based on timing by lead source.
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The Experian Automotive Intelligence Engine was designed to offer auto dealers new data and analytical capabilities designed to find in-market car buyers within a 15-mile radius.
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DealerCenter has integrated with MAX Digital, adding access to market-based pricing and appraisal intelligence for DealerCenter DMS and mobile solution users.
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DealerSocket’s predictive marketing tool is now backed by a team of Strategic Growth Managers offering personal support to help auto dealers engage more customers.
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