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AUL Integrates With PEN

The announced integration will allow AUL products to be available through PEN-enabled dealer systems.

by Staff
April 19, 2012
1 min to read


SOUTHFIELD, Mich. — Provider Exchange Network (PEN), a division of Open Dealer Exchange LLC, announced integration with AUL to offer dealers the ability to rate and contract AUL’S F&I products directly through their dealer system.

The connectivity to PEN enables F&I products to be e-contracted directly from the dealer software. Embedded into the system, e-contracting functions eliminate the need for the dealership user to access multiple applications or re-enter critical deal data in order to complete the transaction, according to PEN.

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Currently, ADP Menu (formerly MenuVantage) and The Impact Group Fusion menu integrate to PEN. This same technology will soon integrate with Reynolds and Reynolds’ dealer management system.

“The connection to PEN is valuable to AUL because PEN connections and services are best aligned to solve a longstanding industry need,” says Rand Monroe, General Manager of AUL. “Doing business electronically must be easy for dealers to adopt and PEN supports this very well.”

PEN is an electronic data exchange that streamlines the sales process by integrating the F&I product provider with dealers’ point-of-sale systems, whether through a menu or directly with the DMS.

“AUL is an outstanding organization with a strong dealer base,” said Ron Greer, vice presdeint of provider services at PEN. “This relationship brings us one step closer to our goal of e-contracting for every dealer in North America.”

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