FI showroom red and grey logo
MenuMENU
SearchSEARCH

Dealer.com Named ‘Top Small Company Workplace’ by Inc. Magazine and Winning Workplaces

Dealer.com, a provider of online automotive marketing solutions, was one of 20 North American companies named as a "Top Small Company Workplace" by Inc. magazine and Winning Workplaces.

by Staff
June 8, 2010
2 min to read


BURLINGTON, Vt. — Dealer.com, a provider of online automotive marketing solutions, was one of 20 North American companies named as a "Top Small Company Workplace" by Inc. magazine and Winning Workplaces. 

The "Top Small Company Workplaces" report, published in Inc.'s June issue, recognizes 20 small to mid-sized businesses that have built exemplary and innovative organizations and demonstrated an ongoing commitment to maintaining the best possible workplaces. The organizations honored are independent (not part of a larger corporation); have no more than $500 million in annual revenues; 750 or fewer employees; and at least three years of business history.

Ad Loading...

Winning Workplaces and Inc. narrowed down the applications to 40 finalists, which were judged by a national panel of experts in leadership and small business based on specific metrics and qualitative assessments of their success in creating the kind of workplaces that engage employees and deliver successful business results.  

Regarding Dealer.com, Inc. noted: "Dealer.com is a training machine. Employees use uFuel, the company's online learning system, for tasks as varied as mastering software basics and deepening the expertise needed to further their careers. Dealer.com also offers top performers 52 weeks of M.B.A.-level course work, designed specifically for the company and taught by business professors from a local college."

"We are very proud to be recognized by Inc. magazine as a top small company workplace," said Mark Bonfigli, Dealer.com's CEO. "While our continued growth in a very challenging auto industry environment reflects our technological expertise and service-oriented culture, we also believe that our exceptional commitment to employee wellness is playing a critical role in Dealer.com's success. From our on-site organic café and extensive athletic facilities to our flexible, supportive human resources policies and collegial environment, we are focused on ensuring that our employees thrive on being at work, which fosters loyalty and a powerful entrepreneurial spirit."

More F&I

Laptop computer on a desk with a notepad and pen next to it and a whiteboard in the background
Digital•by Rick McCormick•October 15, 2026

AI: Facilitator, Not Fixer, in F&I

The dealerships that thrive in the years ahead will be those that embrace technology while continuing to invest in the people who make customer interactions count.

Read More →
Headshot mockup thumbnail.
F&I•October 1, 2026

Modern Technology Objection Handling

In this video, Trent White shares how to confidently handle technology-based objections by helping customers understand the value of protection, even with modern vehicle technology.

Read More →
man standing in front of podium
F&I•by Lauren Lawrence•October 1, 2026

Consistency at Scale: Driving F&I Performance

With 75 rooftops across the Sunshine State, Morgan Auto Group has proven to Floridians that it knows a thing or two about driving performance in a competitive market. But it didn’t start at the top.

Read More →
Ad Loading...
Insurance contract signature page with black inkpen on top
F&I•by Hannah Mitchell•September 22, 2026

Gitty Up on GAP

The foundational finance-and-insurance product hasn’t kept up with the latest conditions for auto dealers. Is the time ripe?

Read More →
Easycare White paper cover See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability
Sponsored•September 8, 2026

How AI-Powered Coaching Is Transforming F&I Performance

See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability

Read More →
Assurant, Sell Value Build Trust, F&I Series, Expert Trainer Trent White
F&I•September 2, 2026

Sell Value, Build Trust

In this video, Trent White explains why selling on value, not fear, builds lasting customer trust, reduces cancellations, and drives long-term success.

Read More →
Ad Loading...
2026 StoneEagle summary
F&I•by Hannah Mitchell•August 31, 2026

F&I Sales Give Dealers First-Half Lift

Product business shored up total profits to avoid an overall revenue tanking as product penetrations held steady, StoneEagle reported.

Read More →
man with white hair and glasses delivering a speech standing next to a podium
F&I•by Lauren Lawrence•August 31, 2026

Targeted Training Drives Results

Today’s technology, instead of threatening F&I managers, can actually make them better, according to an industry veteran who’s watched market setbacks roil the unprepared.

Read More →
Man's hand holding pen over a paper document
F&I•by Justin B. Gasman•August 20, 2026

Double the Change, Double the Chance

When an F&I manager gets a customer refusal, it’s a wise move to tweak more than one thing in the product offering.

Read More →
Ad Loading...
Laptop computer, tablet, calculator and notebook on a desk
F&I•by John Tabar•August 20, 2026

Just Do It

F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.

Read More →