DealerTrack Credit Platform Now Exceeds 1,200 Active US Lenders
The software company’s credit application network now claims more than 1,200 finance sources, growing from just five when the platform was launched in 2001.
LAKE SUCCESS, NY — DealerTrack announced today that its credit application network has reached a new milestone, reporting that the number of active lenders connected to its credit platform now exceeds 1,200 U.S. lenders.
The DealerTrack credit application network allows dealers to electronically submit credit applications to their connected network of banks, independent finance companies, captives and credit unions. The network has grown from five U.S. lenders in 2001 to more than 1,200 lenders today.
“Our credit application network continues to be the leading platform to support a dealership’s sales and F&I workflow,” said Robert Granados, vice president and general manager of DealerTrack’s sales and F&I solutions. “The combination of the recent automotive retail market growth, the strength of our industry partnerships, and recently introduced functionality has allowed us to continue to expand the size and value of our network for dealers and lenders through the first half of the year.”
Earlier this year, Mercedes-Benz Financial Services joined the DealerTrack credit application network to connect with its 350 U.S. dealers. In addition, DealerTrack expanded the reach of its network with the introduction of DealerTrack Mobile, a new mobile application that enables dealers and lenders to securely manage and monitor finance and consumer credit application activities in real-time from their mobile devices.
More F&I
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →