FI showroom red and grey logo
MenuMENU
SearchSEARCH

Dent Wizard Rolls Out New F&I Programs

Road hazard tire-and-wheel, key protection with Tile Technology and optional add-on coverages highlight the F&I product provider’s new offerings.

by Staff
January 9, 2018
2 min to read


ST. LOUIS – Dent Wizard International is expanding beyond the appearance protection menu offerings it’s known for with the introduction of three new F&I programs.

The new lineup begins with AlwaysNu, which features base coverage for road hazard tire-and-wheel, cosmetic wheel repair, roadside assistance service and rental car reimbursement of up to $50 per day. Customers have the option to add any or all of the following coverages: dent repair with a hail benefit; windshield repair; interior repair; and key protection featuring Tile technology.

Ad Loading...

Tile uses Bluetooth to communicate with an easy-to-use companion app on a smartphone or tablet.

The F&I product provider also rolled out Nu Key, a key protection product featuring Tile, key lockout service, roadside assistance and rental car reimbursement of up to $50 per day.

Also included in the rollout is Ding Shield One, which features base coverage for dent repair, plus a hail benefit and rental car reimbursement of up to $50 per day. Buyers can also add cosmetic wheel repair; windshield repair; interior repair; cosmetic bumper repair; and key protection featuring Tile.

“These new F&I programs allow us to apply our proven customer service, product reliability and technician expertise beyond cosmetic reconditioning,” said Lindsey Bird, Dent Wizard’s senior vice president of F&I. “F&I managers can now offer their customers more of the right choices in easy-to-buy programs that let them drive off the lot with greater peace of mind. Customers are protected from the unexpected incidents that affect the safety, appearance, operation, and value of their new purchase.”

More F&I

Photo of notepad and pen next to computer keyboard on desktop
F&IApril 13, 2026

Control in Sales Is an Illusion

Some of it should be given to the customer, but that doesn’t mean the F&I office relinquishes the process. In fact, a different approach both builds trust and boosts sales.

Read More →
Photo of external keyboard on office deak next to window
F&IApril 7, 2026

The Limited Warranty Game

Bringing it in-house benefits the dealership and its customers.

Read More →
Woman in casual clothing sitting at a desk
F&Iby Rick McCormickMarch 31, 2026

Curb The Confusion

Talk to F&I customers like you’d talk to a friend, without industry lingo or sales-like questions, and use hard proof to show, not tell, them about a need.

Read More →
Ad Loading...
Photo of man's hand on laptop computer keyboard with blank screen
F&IMarch 16, 2026

There Is Always one More Product

Helping F&I customers understand complementary offerings is likely to lead to more sales, based on the success of a high-performing practitioner of the philosophy.

Read More →
REGISTER FOR EFI 2026
F&Iby Kate SpataforaMarch 16, 2026

EFI Conference Extends Early Bird Discount as Room Block Nears Capacity

Ethical F&I Manager's Conference will take place at The Cosmopolitan Las Vegas on April 13–15, 2026.

Read More →
Industryby StaffMarch 6, 2026

Explore the 12 Rules for an F&I Life at EFI

EFI 2026 will take place April 13–15 at The Cosmopolitan Las Vegas.

Read More →
Ad Loading...
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
Industryby StaffMarch 2, 2026

Prove You Can Do F&I at EFI

‘So You Think You Can Do F&I’ is a live role-play contest taking place at the 2026 Ethical F&I Managers Conference.

Read More →
Image of two human hands, one holding the word yes, the other the word no
F&Iby Hannah MitchellMarch 1, 2026

Expect Yes in the F&I Office

It may be human nature to back off when a customer seems to say no to a product or service. But experts say F&I managers should operate as though the answer will be the opposite.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →