FI showroom red and grey logo
MenuMENU
SearchSEARCH

Early Lease Terminations Balloon, Says CNW

Terminating a lease earlier than its contractual length has skyrocketed in the last two years, growing from a typical 15 to 16 percent to more than 21 percent in 2009, reports CNW Market Research.

by Staff
December 22, 2009
3 min to read


Terminating a lease earlier than its contractual length has skyrocketed in the last two years, growing from a typical 15 to 16 percent to more than 21 percent in 2009, reports CNW Market Research.

Not only are early terminations rising, the Bandon, Ore.-based market research firm found, they’re occurring significantly earlier in the contract period. For example, CNW found that in 2000, early terminations occurred about four months prior to the actual lease end. In 2009, it was more than 14 months, up from 12 months in 2008.

Ad Loading...

Twenty-four percent of those surveyed by CNW indicated that “change in job status” was the primary reason for early terminations. In follow-up surveys, more than half of those job changes were related to either losing a position or a roll back in pay or commissions.

The second most frequently listed reason had to do with lease payments being too high, which the market research firm says indicates that leasing is “hard-wired into the economic recession.”

This link, however, has also had an interesting impact on another area of leasing, CNW noted. While “original lease too long” was the most frequently mentioned complaint in 2005 and 2006, fewer lessees listed that as a complaint in recent surveys.

In leasing’s heyday, 24-month leases were common and 35 months was the average of all leases. In the latest data, the average lease runs in the 48- to 50-month range, in part reflecting the longer term contracts written by independent lease companies and the attrition of some major captives from leasing.

CNW also noted that lessees seemed to accept these longer terms in order to keep the monthly payment as low as possible, and the type of vehicle leased at the higher end of the price spectrum. However, the research firm found that this acceptance by consumers didn’t equate to increased satisfaction with leases.

Ad Loading...

“After six years of steadily rising lease-satisfaction scores, ’07 and ’09 saw year-over-year declines,” the firm wrote in its December newsletter. “CNW’s own data has long shown that the shorter the lease, the more positive the lessee is about leasing, the vehicle leased and the manufacturer.”

Despite the struggles leasing has had throughout the economic downturn, CNW believes leasing still represents the perfect financing alternative for consumers and small businesses. It added that while it may never reach the 37-percent high of the mid- to late-1990s, leasing is likely to hit the balanced “water level” in the 25- to 27-percent range.

“Subvented leases are once again being offered by many manufacturers,” wrote CNW. “Short term, low payment is increasingly common and could lead to another financing disaster as it did at the turn of the century when the industry was short nearly $10 billion in residual value projections vs. actual off-lease vehicle value.

“On the positive side, off-lease vehicles feed CPO; flatten peaks and valleys in month-to-month sales; improve inventory control at dealerships; and generally allow automakers to track customers more closely, thus cutting market costs,” the firm added. “In a steady and reasoned hand, leasing is a significant positive for automakers.”

More F&I

Photo of notepad and pen next to computer keyboard on desktop
F&IApril 13, 2026

Control in Sales Is an Illusion

Some of it should be given to the customer, but that doesn’t mean the F&I office relinquishes the process. In fact, a different approach both builds trust and boosts sales.

Read More →
Photo of external keyboard on office deak next to window
F&IApril 7, 2026

The Limited Warranty Game

Bringing it in-house benefits the dealership and its customers.

Read More →
Woman in casual clothing sitting at a desk
F&Iby Rick McCormickMarch 31, 2026

Curb The Confusion

Talk to F&I customers like you’d talk to a friend, without industry lingo or sales-like questions, and use hard proof to show, not tell, them about a need.

Read More →
Ad Loading...
Photo of man's hand on laptop computer keyboard with blank screen
F&IMarch 16, 2026

There Is Always one More Product

Helping F&I customers understand complementary offerings is likely to lead to more sales, based on the success of a high-performing practitioner of the philosophy.

Read More →
REGISTER FOR EFI 2026
F&Iby Kate SpataforaMarch 16, 2026

EFI Conference Extends Early Bird Discount as Room Block Nears Capacity

Ethical F&I Manager's Conference will take place at The Cosmopolitan Las Vegas on April 13–15, 2026.

Read More →
Industryby StaffMarch 6, 2026

Explore the 12 Rules for an F&I Life at EFI

EFI 2026 will take place April 13–15 at The Cosmopolitan Las Vegas.

Read More →
Ad Loading...
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
Industryby StaffMarch 2, 2026

Prove You Can Do F&I at EFI

‘So You Think You Can Do F&I’ is a live role-play contest taking place at the 2026 Ethical F&I Managers Conference.

Read More →
Image of two human hands, one holding the word yes, the other the word no
F&Iby Hannah MitchellMarch 1, 2026

Expect Yes in the F&I Office

It may be human nature to back off when a customer seems to say no to a product or service. But experts say F&I managers should operate as though the answer will be the opposite.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →