Ford Sales Roll in Q2
Truck deliveries lead the way as supply woes easy across the industry.
Ford's F-Series truck sales alone rose 34% to 212,516 units.
IMAGE: Ford
Ford’s second-quarter sales jumped about 10% year-over-year, buoyed by easing supply chain issues across the industry and a 26% surge in its truck sales.
The Detroit-area legacy brand reported delivering nearly 532,000 vehicles in the quarter as the industry enjoys post-pandemic consumer demand, despite high interest rates and high vehicle price tags.
Its F-Series truck sales alone rose 34% to 212,516 units, strengthened by its electric Lightning deliveries, which soared 119%. Ford said the model, half of whose buyers it said are new to the brand, based on recent data.
“Ford achieved both best-selling brand and truck for six consecutive months this year on the strength of F-Series, vans, our new Escape and F-150 Lightning,” said Ford Vice President, Sales Distribution and Trucks Andrew Frick in a press release about the results.
Its overall electric-vehicle sales fell 2.8% in the quarter to slightly under 15,000, though it said its Mustang Mach-E sales picked up in June, rising 110% over last June’s sales.
“Our EV sales continue to grow,” Frick said. “Improved Mustang Mach-E inventory flow began to hit at the end of Q2 following the retooling of our plant earlier this year.”
Originally posted on Auto Dealer Today
More Showroom
New-Vehicle Prices Stay Put
Affordability pressures and model availability shaped new-vehicle sales in September, according to an analysis by Kelley Blue Book.
Read More →
EV Buyer Consideration Shifts
What drives American consumers to purchase an electric vehicle is shifting as the question moves away from Should I?' to 'Which features and experience do I want to have?'
Read More →
Year-to-Date Auto Sales Holding Their Own
A forecast through August shows that automakers have shifted strategies to keep deliveries and revenues up despite tariffs and other economic challenges.
Read More →
Slow to Robo
Ten years of polling consumers shows autonomous vehicles’ profiles have risen considerably, but even more people now want at least some level of control if they go that route.
Read More →
Dealers a Little Down
A third-quarter Cox Automotive survey finds them in a mixed mood, bummed by fallen customer traffic but encouraged by better profits, costs and EV interest.
Read More →
European EV Sales Skyrocket
The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Used Lots Getting the Business
Many consumers are seeking out the units to save money, and the demand – higher in July than normal – is keeping supply limited and prices up.
Read More →
Used Market Stabilizes
The Carfax Used Car Index noted a major drop in used-vehicle price increases in July after several months of hikes.
Read More →
California Hybrids Reach State Record
The Golden State still leads the country in electric-vehicle registrations, but much like the rest of the U.S. its hybrid market share is up while full electrics stabilize after a dramatic first-quarter dip.
Read More →