German Carmakers’ 2023 Outlook Dim
Market watchers eye economic, supply-chain factors.

Investment bank says BMW’s planned model introductions could help it face expected hazardous conditions.
IMAGE: BMW Group
Forbes reports that German carmakers BMW and Mercedes' 2023 outlooks appears less than bright.
Both brands recently reported healthy third-quarter earnings, BMW profit growing 23% to $3.3 billion, Mercedes’ surging 83% to $5.4 billion and Volkswagen’s 52.6% to $4.5 billion.
A lingering chips shortage has hobbled the industry, hampering production and narrowing inventories, and that issue is expected to continue next year, based on a Berenberg Bank reported. Compounding that is a shaky economy, with high inflation and rising interest rates.
The investment bank said BMW’s planned model introductions could help it face the expected hazardous conditions, while Forbes reported that Bernstein Research said Mercedes’ rising pricing power and cost adjustments should buoy its profits.
Meanwhile, investment bank UBS predicts that the overall luxury vehicle segment will weather the rough winds better than others. Bernstein’s VW picture, though, was far less rosy, warning that its sizable risk exposure and lack of a “compelling equity story” makes its portfolio role “unclear.”
READ MORE: Will Higher Interest Rates Cool Demand for New Cars?
More Showroom

California Sees Quarterly Gains
California’s new-vehicle market saw a boost in hybrids in the third quarter and its first overall quarterly market gain of the year.
Read More →
New-Vehicle Prices Stay Put
Affordability pressures and model availability shaped new-vehicle sales in September, according to an analysis by Kelley Blue Book.
Read More →
EV Buyer Consideration Shifts
What drives American consumers to purchase an electric vehicle is shifting as the question moves away from Should I?' to 'Which features and experience do I want to have?'
Read More →
Year-to-Date Auto Sales Holding Their Own
A forecast through August shows that automakers have shifted strategies to keep deliveries and revenues up despite tariffs and other economic challenges.
Read More →
Slow to Robo
Ten years of polling consumers shows autonomous vehicles’ profiles have risen considerably, but even more people now want at least some level of control if they go that route.
Read More →
Dealers a Little Down
A third-quarter Cox Automotive survey finds them in a mixed mood, bummed by fallen customer traffic but encouraged by better profits, costs and EV interest.
Read More →
European EV Sales Skyrocket
The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.
Read More →
Mitsubishi Unveils U.S. Plan
The automaker announced a strategy that includes an expanded lineup and dealership presence, along with more ‘rugged’ and electric models.
Read More →
Used Lots Getting the Business
Many consumers are seeking out the units to save money, and the demand – higher in July than normal – is keeping supply limited and prices up.
Read More →
Used Market Stabilizes
The Carfax Used Car Index noted a major drop in used-vehicle price increases in July after several months of hikes.
Read More →