WAYNE, Pa. -- MaximTrak, a systems developer for the retail automotive finance and insurance industry (F & I), has partnered with Premier Dealer Services (PDS), a wholly-owned subsidiary of Great American Insurance Company. PDS is a national provider of vehicle service contracts, maintenance plans, and loyalty solutions for automobile dealerships.

PDS will integrate its Premier Essential Vehicle Service Contract (VSC) eRating functionality into the MaximTrak technology platform. It will also include MaximTrak as a preferred menu selling option for PDS clients. MaximTrak's technology solution is designed to consistently and effectively present F&I products to dealership customers

Knowing that investments in technology are not worth much unless the results can be measured, MaximTrak supports its technology solutions with its proprietary Dealer Dashboards solution. Dealer Dashboards is an F&I management reporting system that provides automobile dealership owners with complete performance reports on their F&I departments by location, manager, and product. As a MaximTrak feature, Dealer Dashboard offers complete DMS integration.

"Our relationship with PDS is an important development for MaximTrak as we improve on our best-in-class array of product offerings for our growing client base," said Jim Maxim, Jr., executive vice president of MaximTrak Technologies. "MaximTrak is extremely pleased to be working with an industry leader like PDS. We see this partnership as an affirmation of the direction MaximTrak has taken in developing innovative solutions for dealership F & I operations."