NADA: Sales to Reach 16.4 Million in 2014
The NADA issued its prediction for vehicle sales this past weekend, saying rising home values, residential construction and employment will boost U.S. light vehicle sales to 16.4 million units in 2014.
NEW ORLEANS — Increasing home values, residential housing construction and rising employment will be key drivers of the U.S. economy in 2014, Steven Szakaly, the National Automobile Dealers Association’s new chief economist, said this past week. Those factors will also drive light vehicle sales to 16.4 million units this year, he predicted, a 5.8% increase from 2013.
“Consumers will be far better off in 2014 than last year,” Szakaly added. “Employment is improving, debt has been reduced and home prices across all regions of the country will remain stable or will rise, creating a positive wealth effect.”
Last year, 15.5 million new light vehicles were sold in the United State. It marked the fifth straight year of a long recovery from the global financial crisis and the automotive bankruptcies.
“There is considerable upside potential in 2014 as economic activity is expected to increase as the year progresses,” he added. “Gross domestic product will grow about 2.8% this year, stability in housing with concurrent growth in employment and manufacturing all lead to a positive outlook for 2014.”
Szakaly added that employment, particularly in the construction and services industries, will improve this year, and a moderation in gasoline prices and improvements in the housing market will help to offset stagnation in wages and income in 2014.
More F&I

Modern Technology Objection Handling
In this video, Trent White shares how to confidently handle technology-based objections by helping customers understand the value of protection, even with modern vehicle technology.
Read More →
Consistency at Scale: Driving F&I Performance
With 75 rooftops across the Sunshine State, Morgan Auto Group has proven to Floridians that it knows a thing or two about driving performance in a competitive market. But it didn’t start at the top.
Read More →
Gitty Up on GAP
The foundational finance-and-insurance product hasn’t kept up with the latest conditions for auto dealers. Is the time ripe?
Read More →
How AI-Powered Coaching Is Transforming F&I Performance
See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability
Read More →
Sell Value, Build Trust
In this video, Trent White explains why selling on value, not fear, builds lasting customer trust, reduces cancellations, and drives long-term success.
Read More →
F&I Sales Give Dealers First-Half Lift
Product business shored up total profits to avoid an overall revenue tanking as product penetrations held steady, StoneEagle reported.
Read More →
Targeted Training Drives Results
Today’s technology, instead of threatening F&I managers, can actually make them better, according to an industry veteran who’s watched market setbacks roil the unprepared.
Read More →
Double the Change, Double the Chance
When an F&I manager gets a customer refusal, it’s a wise move to tweak more than one thing in the product offering.
Read More →
Just Do It
F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.
Read More →
Dealer Lender Preferences Revealed
When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.
Read More →