FI showroom red and grey logo
MenuMENU
SearchSEARCH

Edmunds.com Forecasts May Auto Sales: Rising Gas Prices Slow Car Sales

This month's new vehicle sales (including fleet sales) are expected to be 1.48 million units, a 0.3-percent decrease from May 2006, according to Edmunds.com.

by Staff
May 24, 2007
3 min to read


Santa Monica, Calif. — This month's new vehicle sales (including fleet sales) are expected to be 1.48 million units, a 0.3-percent decrease from May 2006, according to Edmunds.com.

May 2007 had 26 selling days, one more than May 2006. When adjusted for this difference, sales decreased 4.2 percent from May 2006.

Ad Loading...


"As gas prices climb, many consumers are taking a conservative approach to car-buying. Additionally, numbers are down because domestics continue to cut production, reducing fleet sales and better matching supply with retail demand. However, these factors are not causing sales to fall as dramatically as one might expect," said Jesse Toprak, executive director of industry analysis for Edmunds.com.


The combined monthly U.S. market share for Chrysler, Ford and General Motors (GM) domestic nameplates is estimated to be 53.1 percent in May 2007, down from 54.2 percent in May 2006 and from 54.2 percent in April 2007.


"It looks like Chrysler's new products and clever promotions are resonating; consumers are no longer steering clear as some seemed to do when the company was put up for sale. Ford insiders told us to expect double-digit drops this year, and they haven't miscalculated. GM must be disappointed that its new products are not generating enough interest to boost its numbers,” commented Michelle Krebs, senior editor of Edmunds' AutoObserver.com.


Edmunds.com predicts Chrysler will sell 204,000 units in May 2007, up 6.9 percent compared to May 2006. This would result in a new car market share of 13.8 percent for Chrysler in May 2007, up slightly from 12.9 percent in May 2006 and down from 14.5 percent in April 2007.


Edmunds.com predicts Ford will sell 240,000 units in May 2007, down 12.3 percent compared to May 2006. This would result in a market share of 16.2 percent of new car sales in May 2007 for Ford, down from 18.5 percent in May 2006 and from 16.6 percent in April 2007.

Ad Loading...


Edmunds.com predicts GM will sell 340,000 units in May 2007, up 0.4 percent compared to May 2006. GM's market share is expected to be 23.0 percent of new vehicle sales in May 2007, up slightly from 22.9 percent in May 2006 and down slightly from 23.2 percent in April 2007.


“As for the major Japanese brands, Honda is about to launch a new Accord and is likely expecting a boost from that introduction. Nissan’s new products are not breaking sales records, which is probably breaking Nissan executives’ hearts. Toyota’s momentum continues, maybe in part because consumers associate its brand with fuel efficiency despite the many SUVs and trucks in its fleet,” said Krebs.


Edmunds.com predicts Honda will sell 141,000 units in May 2007, down 0.8 percent from May 2006. Its market share is expected to be 9.5 percent in May 2007, down slightly from 9.6 percent in May 2006 and unchanged from 9.5 percent in April 2007.


Edmunds.com predicts Nissan will sell 85,000 units in May 2007, down about 1.8 percent from May 2006. Nissan's market share is expected to be 5.8 percent in May 2007, unchanged from 5.8 percent in May 2006 and up from 5.3 percent in April 2007.


Edmunds.com predicts Toyota will sell 244,000 units in May 2007, up about 3.6 percent from May 2006. Toyota's market share is expected to be 16.5 percent in May 2007, up from 15.9 percent in May 2006 and up from 15.8 percent from April 2007.



Topics:F&I

More F&I

Woman in casual clothing sitting at a desk
F&Iby Rick McCormickMarch 31, 2026

Curb The Confusion

Talk to F&I customers like you’d talk to a friend, without industry lingo or sales-like questions, and use hard proof to show, not tell, them about a need.

Read More →
Photo of man's hand on laptop computer keyboard with blank screen
F&IMarch 16, 2026

There Is Always one More Product

Helping F&I customers understand complementary offerings is likely to lead to more sales, based on the success of a high-performing practitioner of the philosophy.

Read More →
REGISTER FOR EFI 2026
F&Iby Kate SpataforaMarch 16, 2026

EFI Conference Extends Early Bird Discount as Room Block Nears Capacity

Ethical F&I Manager's Conference will take place at The Cosmopolitan Las Vegas on April 13–15, 2026.

Read More →
Ad Loading...
Industryby StaffMarch 6, 2026

Explore the 12 Rules for an F&I Life at EFI

EFI 2026 will take place April 13–15 at The Cosmopolitan Las Vegas.

Read More →
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
Industryby StaffMarch 2, 2026

Prove You Can Do F&I at EFI

‘So You Think You Can Do F&I’ is a live role-play contest taking place at the 2026 Ethical F&I Managers Conference.

Read More →
Ad Loading...
Image of two human hands, one holding the word yes, the other the word no
F&Iby Hannah MitchellMarch 1, 2026

Expect Yes in the F&I Office

It may be human nature to back off when a customer seems to say no to a product or service. But experts say F&I managers should operate as though the answer will be the opposite.

Read More →
Industryby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →
Industryby Hannah MitchellFebruary 23, 2026

Some Auto Brands Cheaper to Insure

A new top 10 list ranks the least expensive for average full insurance coverage on a clean driving record and high driver credit scores.

Read More →
Ad Loading...
F&IFebruary 13, 2026

Business Office Blueprint

Try following these 20 steps to greater success in the dealer F&I office this year.

Read More →