Fort Lauderdale, Fla. — AutoUSA, a source of online customers, has launched a new Dealer Resource Center that includes an AutoUSA Online Customer Estimator tool. It provides dealers with a real-time look at the amount of Internet customers available to them at any given 30-day window. AutoUSA Online Customer Estimator allows dealers to view the lead estimates in their own or competitors' territories, then purchase as many leads as desired. The AutoUSA Online Customer Estimator can be accessed through the new AutoUSA Dealer Resource Center at

In the AutoUSA Online Customer Estimator window, dealers may enter in zip code, franchise, car make, and choose from multiple radius options. A report with the number of customers based on the criteria they selected is then e-mailed to them instantly.

"Often times dealers lock themselves into a certain number of leads or a certain radius. This tool is designed so they can see all the consumers in their area who have visited top third-party sites like Edmunds, Kelley, MSN and Yahoo!," said Phil DuPree, president of AutoUSA. "The AutoUSA Online Customer Estimator is a powerful tool for dealers to have at their fingertips because we know at AutoNation how critical it is for dealers to have data like this to stay ahead of their competitors."

AutoUSA's Dealer Resource Center has been re-designed and enhanced with new features that make it easy for dealers to manage their accounts online. AutoUSA dealers can view their leads, current account status and current lead volumes. They can also print out reports and see all their current customer survey information. Many dealers utilize this customer feedback to refine their Internet departments' performance and improve the dealership's customer sales satisfaction scores.