Autotrader, Kelley Blue Book Team With LendingTree
Adding LendingTree's capabilities to the Autotrader and Kelley Blue Book sites allow car buyers to research, shop and secure financing on a vehicle all in one spot.
IRVINE, Calif., and CHARLOTTE, N.C. — Cox Automotive brands Autotrader and Kelley Blue Book have teamed with LendingTree to provide visitors of both sites with the ability to request a loan, compare competitive rates and payment terms from multiple lenders, and use an auto loan calculator to determine monthly payments based on loan amount, interest rate and loan term.
"Bringing LendingTree's capabilities to Autotrader and Kelley Blue Book will help new- and used-vehicle shoppers by creating a seamless experience to research, shop for and secure financing on a vehicle all in one spot," said Jai Macker, senior vice president of product for Cox Automotive. "Our ultimate goal is to empower consumers with comprehensive new- and used-car information on both sites, including finance options for their specific needs while they navigate the car-shopping process."
LendingTree is an online loan marketplace that allows users to comparison-shop across a full suite of loan and credit-based offerings. The tech firm has facilitated more than 65 million loan requests since its inception.
“LendingTree gives consumers the convenience, choice, and simplicity to speed up the time it takes to shop for a car and a loan,” Dimitar Alexandrov, vice president of automotive for LendingTree. “Together with Autotrader and Kelley Blue Book, we are able to provide 36 million-plus shoppers the information they need to find and compare rates and terms from multiple lenders, all while online."
More F&I
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →