Autotrader, Kelley Blue Book Team With LendingTree
Adding LendingTree's capabilities to the Autotrader and Kelley Blue Book sites allow car buyers to research, shop and secure financing on a vehicle all in one spot.
IRVINE, Calif., and CHARLOTTE, N.C. — Cox Automotive brands Autotrader and Kelley Blue Book have teamed with LendingTree to provide visitors of both sites with the ability to request a loan, compare competitive rates and payment terms from multiple lenders, and use an auto loan calculator to determine monthly payments based on loan amount, interest rate and loan term.
"Bringing LendingTree's capabilities to Autotrader and Kelley Blue Book will help new- and used-vehicle shoppers by creating a seamless experience to research, shop for and secure financing on a vehicle all in one spot," said Jai Macker, senior vice president of product for Cox Automotive. "Our ultimate goal is to empower consumers with comprehensive new- and used-car information on both sites, including finance options for their specific needs while they navigate the car-shopping process."
LendingTree is an online loan marketplace that allows users to comparison-shop across a full suite of loan and credit-based offerings. The tech firm has facilitated more than 65 million loan requests since its inception.
“LendingTree gives consumers the convenience, choice, and simplicity to speed up the time it takes to shop for a car and a loan,” Dimitar Alexandrov, vice president of automotive for LendingTree. “Together with Autotrader and Kelley Blue Book, we are able to provide 36 million-plus shoppers the information they need to find and compare rates and terms from multiple lenders, all while online."
More F&I
Integrating Nontraditional F&I Products
The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.
Read More →
Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →