SAN BRUNO, Calif. — Nomis Solutions is providing Nomis Price Optimizer for Auto Finance to the Ford Motor Credit Company, the finance arm of Ford Motor Company. Ford Motor Credit is using the Nomis Price Optimizer in its U.S. and Canadian markets to tailor standard and subvened loans and lease prices to meet volume and return on equity goals.

Currently deployed in more than 10 banks and finance companies worldwide, the Nomis Price Optimizer is a comprehensive pricing and revenue management solution that impacts more than $4 billion in consumer lending each month. It is used by pricing and product management executives to strategically use pricing to achieve profit and volume targets and increase shareholder value, gain insight into customer and dealer preferences, and support compliance.

The Nomis Price Optimizer provides a consistent, automated and efficient pricing process that enables close collaboration between corporate and regional managers. With an understanding of market response, users can optimize prices to achieve specific goals, and run “what if” simulations to evaluate the impact of price changes on loan volumes and profitability across a mix of loan amounts and geographical regions. By using a pricing optimization solution, pricing managers can easily identify opportunities for growth and quickly respond to market changes.

Ford Motor Credit conducted a thorough evaluation of the Nomis Price Optimizer for Auto Finance and is currently in the process of deploying the solution in its U.S. and Canadian operations to consistently deliver predictable volume, mix and profits. Nomis Solutions also allows Ford Motor Credit to store pricing inputs and link to a series of databases to incorporate deeper data analysis, modeling and simulations.

“Ford Motor Credit is a major automotive finance company with a very strong internal forecasting and optimization analytics modeling team,” said Frank Rohde, CMO and vice president of product management at Nomis Solutions. “We are delighted to be working with Ford Motor Credit to help them serve their customers and dealers and continue providing value.”