Suzuki to Discontinue Auto Sales in Canada After 2014
Suzuki Canada will discontinue sales to refocus on its motorcycles, ATV and marine division.
RICHMOND HILL, Ont. — After American Suzuki filed Chapter 11 bankruptcy last November, Suzuki Canada Inc. (SCI) announced it will also discontinue its auto sales. Officials said the company will realign its business operations to focus on the long-term growth of its Motorcycle, ATV and Marine Division in Canada and transition out of the automobile business.
Earlier this year, Suzuki Motor Corp. of Japan confirmed the production and supply of 2014 model-year automobiles to SCI, and this decision will remain in effect. After the release of its 2014 lineup, it will discontinue production of new automobiles for Canada.
On Nov. 5, 2012, American Suzuki Motor Corp. announced its decision to focus its operations on the long-term growth of its Motorcycle, ATV and Marine Divisions, and to discontinue new automobile sales in the continental U.S. Since then, SMC and SCI officials said they have been monitoring market conditions carefully. After reviewing the long-term viability of automotive production for Canada, SMC concluded that it was no longer feasible for it to produce automobiles for distribution and sale in the Canadian market.
More F&I
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →
F&I Training Fundamentals
How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.
Read More →
Not Just Any Tire Will Do
More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.
Read More →