AutoListener(R), a product division of The Listener Group, which is involved in telephone-based market research and customer contact and retention programs in the automotive retail and aftermarket industry, recently announced its investment in technology including data extraction capabilities and 24/7 online customer data reporting. This increases the speed and accessbility of communicating information between AutoListener and its clients, according to company officials.
AutoListener specializes in developing, conducting and reporting unbiased, third-party intelligence reports to provide feedback designed to allow dealers to attain better customer relationship management and achieve long-term profitability.
According to company officials, AutoListener tracks every floor-up, phone-up, Internet-up and be-back seven days a week, obtaining the highest contact rate in the industry and giving dealerships input within 72 hours.
Using an automated data extraction script, AutoListener now has the ability to dial into the ADP or Reynolds and Reynolds systems, request the customer information and then download the file. A special conversion script cleans the data before uploading it into AutoListener's system.
According to Sandi Jerome of Sandi Jerome Computer Consulting, which provides training and extracting data for both the ADP and Reynolds and Reynolds systems, "AutoListener has the advantage that few companies have - lots of phone lines. This means that when a phone line is not being used to call customers, it can be used for extracting data. It's a perfecte maximum utilization of resources."
AutoListener has also implemented an online client services site, giving clients the ability to view daily updates of the current month's month-to-date reports, as well as access to all monthly reports. The client services Web site will be updated daily, according to AutoListener, so all surveys from the previous days are available the following morning for clients to view.
"Our new online client services Web site is the first step in delivering on AutoListener's vision for 24/7, realtime communication between our clients and AutoListener," said Melissa Lott, customer sales support manager. "Online accessibility to all clients' data represents another building block in meeting the needs of customers, as we increasingly strive to remain an industry leader in state-of-the-art customer contact and retention programs."
About AutoListener
Created in 1992, AutoListener, a division of The Listener Group, Inc., creates, manages, and conducts telephone-based market research and customer contact programs on an outsourced basis for the automotive retail and aftermarket industry.
AutoListener says it is the largest dedicated call center in the United States, with unbiased, objective third-party calling, conducting customer relations surveys designed specifically to create sales and increase CSI/SSI scores.
The Listener Group, founded in 1977, is based in Gulf Breeze, Fla.
To learn more, visit www.listenergroup.com or call (877) 616-8363.
